New media advertising is set to boom over the next few years, despite its rocky fortunes in the last 18 months. Market researchers Allegra Strategies forecast that while the difficult market will mean a downturn this year, the average rate of growth for the next few years for new media ad revenues will be 51.8%… Continue reading New Media Ad Revenue To Rise
More Industry News articles
ABN May Downgrade Media ForecastsAt the end of last week Zenith Media made further downgrades to its global advertising forecasts, cutting 2001 growth from -1.5% to -2.6% (see Zenith Cuts Ad Forecasts Again). UK estimates were reduced from -0.5% to -0.3%.News of a change in Zenith’s advertising forecasts tends to send ripples throughout the industry… Continue reading ABN May Downgrade Media Forecasts
The Kent Messenger Group has expanded its radio interests with the purchase of Dover and Folkestone radio station Neptune fm. The group, which also includes 14 paid for and 16 free local newspapers, already owns TLR 107.2 in Thanet and CTFM in Canterbury, which means it now has substantial coverage in the West Kent area.As… Continue reading Kent Messenger Extends Radio Interest
Japanese telecoms giant, NTT DoCoMo, is set to become the world’s first group to offer the much-hyped third generation – or 3G – mobile phone system. The company this morning announced that it has applied for permission from the Japanese Government to launch the 3G wireless service on 1 October 2001. The system has been… Continue reading NTT DoCoMo Set To Win 3G Mobile Race
The UK’s manufacturing industry is firmly stuck in recession, according to the August Purchasing Managers’ Index (PMI) published by the Chartered Institute of Purchasing and Supply (CIPS) this morning. The PMI dropped from 47.0 in July to 46.4 in August and the rate of decline for a number of key indicators increased during the month.… Continue reading Industry Surveys Show Deepening Gloom For UK Economy
At the end of last week Zenith Media made further downgrades to its global advertising forecasts, cutting 2001 growth from -1.5% to -2.6% (see Forecasts). UK estimates were reduced from -0.5% to -0.3%. News of a change in Zenith’s advertising forecasts tends to send ripples throughout the industry and today stock in media companies Granada… Continue reading New Zenith Figures Could Indicate Full Consumer Recession, Says ABN
The digital services industry has added its voice to calls for the Government to strengthen the push towards digital take up, warning that Britain will fall behind the rest of Europe unless action is taken. Malcolm Miller, CEO of Pace Technology, which makes set top boxes for the digital TV industry, said: “More action is… Continue reading Set-Top Box Manufacturer Joins Calls For Government To Push Digital
Embattled magazine and internet group, Future Network, is in talks with potential financial investors, according to reports from Reuters today. The news agency says that Electra Partners and Duke Street Capital are separately considering bids of between £80 million and £100 million. Future has declined to comment and it is thought that the talks are… Continue reading Future In Investment Talks, Reports Reuters
The advertising industry looks set for its worst year since the recession of the early 1990s, as Zenith Media has downgraded its global forecasts yet again. According to a report on FT.com, the agency is now predicting a global adspend decline of 2.6%. A couple of months ago it estimated a 1.5% fall. The US… Continue reading Zenith Cuts Ad Forecasts Again
The advertising industry looks set for its worst year since the recession of the early 1990s, as Zenith Media has downgraded its global forecasts yet again. According to a report on FT.com, the agency is now predicting a global adspend decline of 2.6%. A couple of months ago it estimated a 1.5% fall. The US… Continue reading Zenith Cuts Ad Forecasts Again
