Pearson’s interim financial results showed a pre-tax profit of £5 million, ahead of the expected consensus loss of £10 million and slightly below the £11 million profit forecast by ABN Amro. A difficult period in terms of revenues in both its education businesses and advertising generally has caused Pearson’s stock to weaken recently.The Financial Times… Continue reading Pearson Results Show FT Profits Hit By Ad Downturn
European broadcaster RTL has this morning issued its second profits warning (see RTL Says 2001 Earnings Will Be Flat In Current Ad Climate), saying that trading during March has come in below expectations. Furthermore, the group says that visibility in the European television sector has deteriorated further. RTL says that given the lack of visibility,… Continue reading RTL Issues Second Profits Warning And Offers No Visibility
The Interactive Advertising Bureau (IAB) has endorsed guidelines for eight new advertising formats to enable advertisers to create more interactive online adverts and develop stronger brand messages.Three vertical ‘skyscraper’ spaces and five high-impact large rectangular spaces will join the list of recommended shapes and sizes already in place for banners. The new larger ad formats… Continue reading New Formats For Advertising Online
Press reports at the weekend suggest that United Business Media (UBM) is to cut around 400 staff from its workforce. It is expected that the majority of the losses will come from the CMP business publishing division in the US. CMP has suffered heavily at the hands of the deterioration of hi-tech advertising spend, which… Continue reading UBM To Axe 400 Jobs, Say Reports
The Independent Television Commission (ITC) has fined LWT £100,000 after its series Club@vision breached programming codes by charging clubs to appear in the series.The ITC received complaints last year that clubs were being asked to pay a fee and contribute to production expenses to ensure that they were included Club@vision programmes.After conducting an enquiry the… Continue reading ITC Fines LWT £100,000
Channel 4’s Big Brother 2 reached its climax on Friday attracting a record number of viewers.The reality TV show that has been dominating our screens for the last ten weeks finally came to an end on Friday with an average of 7.5m viewers tuning in to watch gay air steward, Brian, win the £70,000 prize.… Continue reading Big Brother Goes Out With A Bang
Carlton Communications announced this week that Tony Williams is joining the company as its first dedicated group human resources director. Williams, currently IPC Media’s group human resources and services director, will join Carlton on 13 August and will lead the group’s overall human resources and employment strategy, reporting to CEO Gerry Murphy. NTL has poached… Continue reading Appointments Brief
According to Forrester, only the large media companies will be able to cope with the demands of European net users and provide multi-platform, multi-language content to local markets. “To thrive with international Web properties, multicountry localizers must wield their most effective lever — economies of scale from Pan-European online offerings — to consolidate assets and… Continue reading Large Portals And Multichannel Media Firms Will Successfully Meet Europe’s Localisation Challenge, Says Forrester
The number of small account pitches has risen by almost 40%, but big budget pitches have fallen by almost the same level, according to the latest report from the AAR.The new business figures sourced from the account moves database, New Biz Moves, for the period January to July 2001, show the number of pitches over… Continue reading AAR Report Shows Rise In Small Account Pitches
Cordiant, the global marketing communications group, has acquired 100% of Presentation Communications International (PCI), a European live communications specialist. Based in London with over 60 employees, PCI designs and produces live events, exhibitions, videos and brand environments for clients which include Microsoft, Toyota, B&Q, BT, Marks & Spencer and Ford. The acquisition further enhances Cordiant’s… Continue reading Cordiant Acquires European Live Communications Specialist
