The news comes as Forward3D and PMX Agency recently announced a joint deal to form ForwardPMX, combining the two independent businesses across North America, EMEA and APAC, pooling 700 staff across 20 offices.
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In his new role, Duffy will lead the media team at agenda21 and will be responsible for all paid media across the agency’s client portfolio.
In her new role, Giordani will oversee events, grow membership, develop partnerships and sponsorships, and work to encourage collaboration with other industry trade organisations.
Q3 UK adspend for 2018 rose 5.1% year-on-year to reach £5.6bn – the 21st consecutive quarter of growth, according to AA/WARC Expenditure Report data published today. Here, industry bosses share their views on the findings.
In this week’s podcast, John Reynolds sits down with founder of Uncommon, Nils Leonard and Ali Hanan, founder of Creative Equals. Plus: Alex DeGroote on 2019’s media stories and Zenith’s Danielle Baker on the next cultural trends.
The UK has marked its 21st consecutive quarter of market growth with the third quarter of 2018, driven in the main by increasing spend on online advertising.
Out-of-home (OOH) specialist agency Talon has appointed Barry Cupples as global chief executive to drive expansion into international markets.
Despite consumers making more conscious decisions around media consumption in the pursuit of wellbeing, it will be impossible for established social networks to negate their negative effects on mental health, say experts.
Dynamic TV leverages first-party data from Channel 4’s 18 million registered viewers and will be able to serve various data-driven creative across big screen devices such as smart TVs, plus mobile and desktop VOD.
A number of influencers with millions of followers each have formally agreed to change the way they label ads across their platforms, in response to an investigation by the Competition and Markets Authority (CMA).