David Bedford, who is the former head of planning at Gyro, joins the Cheil board’s digital leadership group providing direction to internal teams as well as building client relationships.
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She replaces the agency group’s founder and former CEO, Rob Wilkerson, who left earlier this year after two decades with the business.
Consumers are becoming increasingly accustomed to viewing content without advertising – so what does this mean for ad-funded broadcasters? At Videoscape Europe, ITV and C4 explained their evolving propositions
Advertisers are now banned from using any gender stereotypes in their marketing which are “likely to cause harm or serious or widespread offence.”
GroupM, WPP’s investment arm, has revised its forecasts for global advertising growth as digital shows signs of deceleration.
Wavemaker UK has announced three appointments to its senior leadership team: marketing director Nicky Bradley, chief talent officer Robert Jane and head of journey design Chetan Murthy.
The UK’s largest out-of-home business, JCDecaux, has promoted Mark Bucknell to chief commercial officer, following the promotion of Dallas Wiles to Co-CEO in April 2019.
The worst performing title was – perhaps surprisingly – the second most popular paper, the Sun. The red top was down -5%, dropping 68,000 copies on April.
Facebook is to create 500 new tech jobs in London by the end of the year with the opening of a new engineering centre in the city, as the platform continues its efforts to make safety and security a “top priority”.
The proliferation of digital out-of-home screens (DOOH) has helped drive weekly digital impacts to 1.1bn across the UK, according to new figures from Route.