Mediatel’s Future of Brands conference – which ran in London for the second time earlier this month – launched in Sydney yesterday in association with Ebiquity, with over 100 leading brands amongst the 250 delegates.
Showing 4941-4950 of 54,411
More Industry News articles
January was a good month for broadcasters, with only ITV breakfast recording a dip in year on year revenue.
The BBC and ITV have announced they are in the “concluding phase” of talks to launch a paid-for streaming service in the UK.
Daniel Fox-Evans has been named group creative director London, overseeing RBS, Shell, Diageo, and Pepsico.
Mediatel understands that some publishers, led by the News Media Association and Newsworks, want to open industry-wide conversations about the use of ABC as a planning and trading currency after the launch of PAMCo last year.
More 18-24 year olds claim to trust brands than trust the Government, the media, the church or influencers, signalling a potential opportunity for marketers to connect with younger audiences.
Adtech firm IPONWEB has hired Moritz Wuttke as its senior vice president, commercial for its newly-created TV Solutions Group.
The former boss of Dentsu agency Carat has been promoted to president of global client solutions, a newly-created, group-wide role at the advertising network.
YouTube is once again in hot water – this time over communities of paedophiles active on its platform. Why aren’t more advertisers making a stand?
IPG media agency UM has appointed Victoria Steward as its first head of growth, to develop the agency’s growth strategy in the UK and support its global activity.