Chief executive David Abraham said Channel 4 has been watching the virtual reality markets – currently worth around £800 million globally – with interest.
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For $35 a month, the service will offer live streaming from ABC, CBS, FOX, NBC, ESPN, regional sports networks and a number of cable networks.
Sizmek has promoted Andrew Morsy to the newly created role of UK managing director.
Between January and December 2016, just two national newsbrands had a readership dominated by print – with the majority of readers now accessing news content via mobile.
While the majority of magazines are still enjoyed in their printed form, mobile continues to play a growing role in readership.
The half-day conference will see senior media and creative planners, clients, media owners, data business and programmatic companies debate the role of the planner in an increasingly automated business.
A five year study conducted by Google and Kantar TNS shows that 74% of UK consumers use smartphones, compared to 51% in 2012.
Apple Tree Yard, The Voice and The Halcyon all helped kick off a strong start to the year.
Following a healthy festive period January was a weak month for commercial TV broadcasters, with combined revenue for ITV, Channel 4 and ITV Breakfast down -7.7% year-on-year.
New research from MC&C looking at marketers’ attitudes towards risk and the impacts of Brexit has revealed that only 17% believe leaving the EU will be of benefit to the UK economy.
