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BBC One’s long-running favourite proved there is plenty of life in the wrong ‘un yet.
174,000 tuned in to see the preppy young YouTubers attempting to convince viewers they were anything but irritating marketing droids.
96% of 16-24 year olds watch video online, whereas only one in three adults aged 65+ use such services.
The wave 3 2015 report offers four periods’ worth of data that subscribers can access today (2 February), whilst a full written report will be published in the next few weeks.
UK advertising expenditure grew 6.8% year-on-year in the third quarter of 2015 to reach £4,646 million – the strongest third quarter on record.
Frustrated by the accuracy – or inaccuracy – of prediction forecasts, Richard Shotton is taking matters into his own hands…
Chief executive Gavin Patterson said BT is on track towards its goal of ‘sustainable profit growth’.
Sky’s next generation set-top box, Sky Q, will go on sale in February with set-up costs priced at £99 – making it the lowest ever set-up for a barnd new premium product launch from the subscription TV service.
The expanding app economy is changing how advertisers approach mobile. Here, brands and agencies discuss what works and what doesn’t – and how marketers can win the hearts and minds of mobile consumers.