The Guardian’s native advertising session didn’t produce huge insights, but certainly reflected the tensions that have arrived at the table.
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Advertising maestros Jeremy Bullmore and David Bernstein featured in an exploration of advertising and risk-taking.
Mediaocean has been appointed to develop a new trading system for the print industry, which, it is planned, will cover national newspapers then magazines and regionals, including each of their digital brands.
After teasing viewers about who exactly is Lucy Beale’s mystery man, last night viewers found themselves reeling in horror as it was revealed Walford’s most desirable slab of hunk was at it again.
ITV Encore will launch on Sky channel 123 on 9 June 2014.
BT Sport has confirmed that it will join the list of content partners available on Google Chromecast, including BBC iPlayer, YouTube and Netflix.
As ad-blocking rates rise and consumers become increasingly intolerant towards online ads, advertisers are facing some serious challenges and need to act fast, industry has heard.
Channel 4 has announced that it will be investing in international drama co-productions as part of a new strategy to boost its commitment to original drama.
Amazon Fire TV will give users access to services such as Netflix, Prime Instant Video, YouTube and Hulu Plus, alongside over 200,000 films and TV programmes from Amazon, music and games.
Hearst Magazines UK has announced the launch of a new editorial brand aimed at celebrating the lives, aspirations and achievements of British women.
