Though multi-tasking in front of the TV is common, viewers are not widely using applications designed by broadcasters to accompany television programmes, finds latest NPD study.
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Guardian Media & News and Faber and Faber will be joining forces to offer a unique publishing opportunity built upon “independence, innovation and quality” in a bid to supplement decreasing ad revenues that print is struggling to sustain.
New research shows that most of the biggest print publications in the UK are missing out on their slice of the estimated £526 million annual spend on mobile advertising by not offering digital sites which render effectively on tablets and smartphones.
BARB appoints Joe Lewis as project director and welcomes Gary Roddy into its client services team.
Saturday night saw ITV take another victory in the on-going battle with the BBC, siccing their most vacuous and piercingly gaudy programmes on each other.
LG will be the first company to integrate PayPal into its Smart TV platform, allowing users to purchase products via their TV sets/
Netflix CEO attributes high content streaming to exclusive series House of Cards, with average hours streamed per month up 3 billion since June 2012 and quarterly revenue exceeding $1 billion.
The UK content on-demand market is almost at saturation point and is at risk of reaching its audience growth potential, reports YouGov – forcing digital content providers to make the most out of the existing current user base rather than expanding into new audiences.
As media companies struggle to generate online revenues it is likely that within three years 90% of online newsbrand content will be behind paywalls, a new pricing report from Simon-Kucher & Partners says.
Thursday night saw Victoria Wood’s epic globe-trotting quest (to ramble on about tea in expensive locations) come to an end. Tightening the budget slightly, the second night of the frivolous odyssey saw the comedy stalwart stick closer to home, swapping the stunning tea fields of Sri Lanka for Yorkshire.