How should we interpret the double whammy of high-profile departure announcements at the commercial broadcaster, asks Raymond Snoddy.
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ITV’s group commercial director and RadiumOne’s European MD discuss their new partnership developing Ad Sync+, which marries traditional broadcast with emerging ad tech. Includes views from launch client Iceland.
Elworthy joined Freesat in 2013 as head of marketing and communications after a stint at The Times and BBC and replaces Paul Gilshan.
Dominic Mills begins the New Year by scratching his head over the ad-free Formula One coming to Channel 4 and lamenting the sad use of a comedy genius in a lacklustre Specsavers ad
Selley is currently CEO of BT Technology, Service and Operations (BT TSO) and will replace Joe Garner, who is leaving to become CEO of Nationwide Building Society.
The move will help cinema align itself with other AV channels as it seeks to revamp big screen media buying.
There are signs that the steepest declines in newspaper circulations are behind us – and that we’ve arrived at a core of loyal readers. But is that so cataclysmic, wonders Chris Blackhurst.
There may be trouble ahead – and precious little moonlight, music or romance, writes Raymond Snoddy.
With a stronger focus on first-party data, publishers and advertisers can create a more positive and profitable digital world, writes ADmantX CEO Giovanni Strocchi.
