More Media Business articles

After four decades at the company, Alex Maddox has left media research firm Telmar in order to set up an independent consultancy.

Bassil discusses maternity leave during lockdown, why brands are in a state of ‘disconnection’, and Digitas’ five year strategy.

The nation’s appreciation of the value of journalism has increased ‘significantly’ since the coronavirus pandemic hit the UK, according to a new study commissioned by national news brand marketing body Newsworks.

Project Origin’s Richard Halton explains why the journey towards cross-media measurement is one worth making.

Almost a year after it was first announced, ITV’s premium advanced advertising platform, Planet V, has today been formally launched to the market.

In the lead up to the London Marathon, performance coach and media consultant Steve Hobbs considers the parallels between running and business

Danny Donovan tells Mediatel News about his first year in the driving seat at Mediahub UK, making the most of a bad situation, and why sometimes the best thing a brand can do is to stop advertising.

Dale Lovell, UK managing director of native advertising platform Adyoulike, shares his personal experiences of race and calls for more open conversations

Hivestack, an adtech business in the programmatic digital out of home space, has hired Nigel Clarkson as its new global chief revenue officer.

Nick Manning assesses the opportunities for cross-media measurement and responsible attention.