More Media Business articles

Fortnite has got itself banned from the Apple App Store but as Mike Fletcher explains, it looks to have been a sublime marketing manoeuvre

In the wake of James Murdoch’s resignation from the board of News Corp, Ray Snoddy shares his own memories of the Murdoch dynasty

Newsworks’ executive chair Tracy De Groose is to step down this September, with Jo Allan appointed managing director to lead the national newsbrand marketing body in her place.

According to Zenith’s latest adspend forecasts, digital advertising is to claim a 51% share of total global advertising expenditure this year.

Snapchat’s 238 million users opened the app an average of 30 times a day during the global lockdown and increased their watch time of Shows by 45% year-on-year.

Publicis Groupe says that it’s ‘well armed’ to weather the financial storm fuelled by COVID-19, after reporting a 9% rise in half-year net revenues and a 4.3% increase in pre-tax profits for the first six months of 2020.

Meanwhile, the magazines and digital properties for Sea Angler, Car Mechanics and Your Horse are to move into new ownership under Kelsey Media.

In what the TV marketing body has described as “miserable” news, Tess Alps – the founding CEO and current non-executive chair of Thinkbox – is set to retire at the end of 2020.

Beth Freedman has been named the new UK chief executive of Dentsu Aegis Network’s full-service agency, dentsu X, replacing Patrick Affleck.

ABC’s chief executive Simon Redlich looks at the impressive ways publishers have responded to the COVID-19 restrictions and how ABC is working with them to ensure industry standard data remains available to buyers – even in exceptional times.