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The Telegraph has axed its metered paywall and instead launched a new four-tiered, digital subscription service starting from £2 per week
Speaking at a Radiocentre event on Wednesday, the industry body’s planning director Mark Barber said radio is in a catch 22 situation with advertisers as the industry becomes too focused on short-term metrics.
The Culture Secretary consultation suggests the end of Leveson 2 and punitive costs on newspapers. Are we finally seeing a chance to return to media normality under the law? By Raymond Snoddy.
Ad-tech is still a sector with all to play for, writes Results International’s Mark Williams as he analyses the latest mergers and acquisitions activity
P&G’s Rachel Forde has been named UK CEO, while Nigel Waring has been appointed chief operating officer.
View the latest revenue figures for the UK’s commercial broadcast market.
Google, Lloyds Bank, Hewlett-Packard and Thomson Reuters are the first brands to run campaigns on Exterion and TfL’s new premium screens at Canary Wharf.
Advertisers have a duty to think about girls and the younger generation who are finding their way in the world, writes The Huffington Post’s Poorna Bell.