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GroupM chairman Irwin Gotlieb explains why TV can win marketing budgets previously used for trade promotion.

The $540m deal will see what Adobe called the creation of an “end-to-end independent advertising and data management solution” that it hopes will simplify a complex and fragmented process for brands.

The words of Trump were checked and analysed, the daily lie count was tabulated, and serious stories were published that undermined his credibility. And yet it didn’t make a blind bit of difference. Why?

Ahead of this week’s event looking at the evolution of magazine media, Sue Todd, CEO of Magnetic, asks whether established media channels are falling into a planning blind spot.

In a statement released on Wednesday, the WPP chief executive said it will take a “significant amount of time” to assess the long-term implications.

Full report available at: Mediatel Connected > Display > Online

In media planning, we need to fight the natural urge to see the world through our own lens, writes Newsworks’ Vanessa Clifford

Following the launch of Omnicom’s new agency earlier this year, Bob Wootton wonders whether the advertising produced by agency holding group-created teams is ever as good as the pitch.

Some of GroupM’s recent criticisms of the ANA’s report into media transparency are downright ridiculous, writes Dominic Mills.

It is the broadcaster’s first consecutive year of profitability in its 20-year history.