In brief: Independent media agency The Specialist Works has been appointed TV agency of record for Neilson Financial Services.
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In brief: Kantar’s TGI consumer data team has partnered with location intelligence company Adsquare to offer targeted campaigns to consumers at postcode level in Great Britain and France.
In brief: the websites combined are estimated to reach 46 million monthly active users.
More than eight in ten (84%) digital ad professionals believe the industry needs to do more to help reduce emissions, according to new research.
Young marketers need to catch up on the learning they missed during the pandemic. Without urgent action, the industry could end up with a lost generation.
NABS’ lead senior support advisor offers advice on how industry professionals can save during the cost of living crisis.
Cultural change is hard work. Get out of your comfort zone and ask more questions if you want to genuinely tackle the challenges in media right now.
As Amazon take a wrecking ball to Tolkien, how will Netflix handle the CS Lewis ‘Narnia-verse’?
In brief: Destination Canada has used call-to-action cards on Spotify to target “high-value travellers”.
In brief: Disney announced it would appoint tech and media executive Carolyn Everson to its board with the support of activist investor Third Point Management, according to reports.
