More Newsline articles

In brief: Louis Vuitton has taken over the façade at Harrods as part of a broader OOH campaign planned by Publicis Media Luxe.

Paid advertisements and social media posts spreading false or misleading claims about the climate crisis spiked in the lead-up to and during COP27 in November.

Krichefski will be responsible for managing GroupM’s business strategy, operations, and growth across EMEA and the UK.

Now is the time for change, urges Nina Franck.

Can AI-enabled tools help to provide suitability at scale on social platforms?

Total marketing budgets were revised upward 2.2% in the IPA’s latest Bellwether report, led by a return to growth for main media marketing.

MediaCom’s head of planning states the case for relevance as an antidote for the debate around the benefits of personalisation.

In brief: Adrienne Carter joined The New York Times in 2010 and most recently worked as its Asia editor since 2019.

David Black, senior director UK and managing director of technology, media, telecoms & apps at Google talks about why selling media has gotten harder.

Progress is being made in programmatic reporting that should, ultimately, lead to progress in trading methods and thence to delivery and performance.