Streaming platforms have an unfair advantage, but much of the Government’s white paper on regulating them is wrong-headed.
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The Specialist Works is now one of four companies comprising What’s Possible Group, a specialist offer for “dynamic growth brands”.
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With Mediatel Events’ Future of Audio conference on Thursday this week, Anne Tucker, Head of Research Mediatel Connected, revisits the acclaimed “Who, What, When, Where, Why and How of Podcast Listening” whitepaper and presents our latest infographic… The UK podcast market is fast evolving and it’s hard to keep up with the developments and scale… Continue reading How well do you really know the UK podcast market?
Media agencies may have to act more as consultants for advertisers and focus less on activating campaigns, a new ISBA white paper suggests.
Dominic Mills finds reasons to be optimistic, the targets of the Stop Funding Hate campaign too limited and Cristiano Ronaldo a rebellious inspiration
The Post Office is set to award its consolidated media planning and buying account to Carat after a protracted pitch process.
Lee Langford, research director, TMTE at Harris Interactive discusses how brands can stay ahead of the performance curve
