Media agency names, cautionary tales, five questions with CEOs, TV advertising inflation and retailers becoming media companies feature in this year’s top ten most-read features and interviews.
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OMD EMEA’s chief product development officer looks at AI’s evolving role in the purchasing funnel
The UN Refugee Agency for the United Kingdom (UNHCR) has launched a print campaign inspired by refugees’ stories that can be used as wrapping paper to raise awareness and donations.
Age UK’s latest fundraising campaign will air exclusively on Channel 4 from tonight to help tackle loneliness that many older people may feel this Christmas.
Talon Outdoor has developed and launched a data-backed travel tool to help people plan journeys during the quietest times on the London Underground.
Introducing today’s round-up of stories from around the media world, updated by the Mediatel News team, to ensure you’re 100% up-to-date.
New columnist Professor Karen Nelson-Field came out top with her first piece in the attention revolution series while Ray Snoddy took three of the top five spots in most-read opinion pieces.
Live stream shopping should be seen as a selling channel, not just a marketing effort for brands to engage and retain their customer base
Outvertising, UK advertising’s LGBTQ+ advocacy group, has appointed Lord (Guy) Black as its council chairman.
World Media Group members predict the trends that will shape the year ahead.