Sky Bet was looking for cut-through during the busy Christmas period and turned to a mix of “less competitive areas” to “super-size” the gift of sport.
A campaign last Christmas used a distinctive mix of media placements to showcase the brand’s premium credentials.
Epidemic Sound wanted to establish itself within London creative communities, and turned to the Outernet and OOH to gain targeted trust among artists.
VCCP Media sought to take advantage of last-minute Christmas shoppers via radio and OOH activations in London alongside national display and social activity.
StackAdapt used CTV, online video and display activity to raise the profile of Mubi’s platform as well as that of its theatrical releases.
The Kite Factory created an immersive experience of the zoo’s penguin enclosure to stand out in the busy summer period.
The retailer turned to social media humour to boost awareness of its repairs offering.
The gaming app knew its audience was big on Facebook and Instagram, so sought to push social engagement as part of a campaign around its 10-year anniversary.
Wavemaker helped William Hill sponsor football docu-series Gaffer, supporting the campaign with a multichannel media plan aimed at extending the brand’s reach beyond game day.
In a nation fond of hoarding, EssenceMediacom had a task on its hands trying to promote the message that eBay is now free to sell.
Tequila Rose went big with a Manchester-based gala event, with support from a media plan focused around social media, radio, and OOH.