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In brief: the mobile game was made in partnership with Ellen Digital Ventures.

In-content advertising drives more brand awareness and sales conversion when combined with TV spots, new data has shown.

In brief: Channel 4 is celebrating 40 years of programming by commissioning programmes speaking to “its radical, irreverent and iconoclastic roots”. 

In brief: according to HBO, it is the largest audience for any new original series in its history.

Premium insights into consumers’ viewing preferences are essential for successful results.

TV broadcasters’ desire to produce a drama about current events too often sacrifice depth and veracity for a ‘quick-hit’ stunt. 

Streaming services have made inroads into live sports, led by two mega companies that are known less for their media offerings than their other products.

In brief: The loss of Originals has drawn condemnation from some producers, as the content is now in limbo as it does not exist elsewhere.

In brief: Disney+ announced it would institute a similar policy earlier this year.

In brief: A group of UK public service broadcasters have published an open letter in The Daily Telegraph saying a media bill is required “to secure the future of British broadcasting and allow it to prosper”.