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The transition to digital television (DTV) in the US is progressing at an ‘astounding pace’, according to the president of the Consumer Electronics Association (CEA), Gary Shapiro. This assessment is based on the rate at which consumers are buying DTV-enabled integrated television sets and monitors. In July, factory-to-dealer sales rose by 81% year on year,… Continue reading DTV Set Sales Soar In US, But Set-Top Boxes Lag

European consumer spending on interactive TV applications and services will more than double in the next six years, according to a new study by Strategy Analytics. The research firm calculates that 16 million Europeans are active users of enhanced TV applications and predicts that spending in this sector will total $92 million in 2002. This… Continue reading European iTV Revenues Set To Escalate

Analysis of July’s TV revenue figures for the UK’s main terrestrial channels reveal an overall decline of 3.4% year on year. All channels saw revenues fall, with the exception of Channel 5, which experienced a 13.5% increase adding weight to the argument it is to develop into a major player in the television market after… Continue reading TV Market Round-Up – July 2002

Almost half of all homes in the US, Canada and Latin America region will have switched to digital television (DTV) by 2007, according to a new forward-looking report from Zenith Optimedia Group. According to a report by the World Advertising Research Centre (WARC), the Television In The Americas To 2007 study shows that whilst DTV… Continue reading TV In Americas Outlook To 2007 From Zenith Optimedia

The UK television market is trading much more strongly than had been anticipated, according to early indications and forecasts from buying agencies and brokers. ITV is now expected to show year on year growth of 7.0% in August and 2.8% in September. This compares to forecasts from Merrill Lynch of 3.0% and 0.5% respectively. October… Continue reading UK TV Trading Looks Strong With ITV Showing H2 Pick-Up

Analysis of June’s TV revenue figures for the UK’s main terrestrial channels reveals an overall 9.3% year on year improvement in revenue. The exception was GMTV, which saw a 11.9% year on year decline. Channel 5 saw the most significant year on year increase and revenue was seen rising 12.1% in June. ITV was not… Continue reading TV Market Round-Up June 2002

Billetts, the advertising and marketing consultancy, has compiled an overview of the UK television industry’s first half of the year, including speculation on how the remainder of 2002 may pan out. Here are some of the key assessments of the year so far, broken down by broadcasting group. ITV1 Despite a boost in advertising surrounding… Continue reading Billetts’ Outlook For The UK Television Sector

The enticing combination of entertainment content and networking technologies could provide a huge boost to internet service and content providers, as well as to electronics manufacturers, as consumers seek to create ‘networked digital entertainment homes’. This is the premise of a report to be released next month by Parks Associates, which finds that the transfer… Continue reading Digital Networked Entertainment Homes Could Have Mass Appeal

Interactive television (iTV) users are ill-educated about the benefits of the platform and consequently its availability has little impact on consumers’ digital television (DTV) purchasing decisions. This is one of the findings of a new report from Van Dusseldorp & Partners, which says that operators need to make consumers aware of the services which iTV… Continue reading Consumers Need Better Education About iTV Services, Says Report

A new study from Ipsos-RSL has revealed a lack of growth in the UK digital TV sector although conditions are ripe for further expansion in the coming year. The quarterly DART (Digital Audience Research Tracker) survey shows that, as in October 2001, 35% of UK homes have access to digital TV services. Stagnation has been… Continue reading UK Digital Market Stands Still For Now