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ITV’s share of television advertising revenue is set to steadily fall over the next five years, possibly to as low as 41%, according to forecasts from MindShare. This is at the bottom end of a set of figures compiled by the Competition Commission this summer as part of its inquiry into the merger of Carlton… Continue reading INSIGHTanalysis: Market Forecasts For ITV

BT group has signed a joint marketing agreement with Freeview, the free-to-air digital television service, and has plans to enter the pay-per-view TV market, according to reports this week. The telecoms giant, which already has a similar deal with BSkyB, will be selling set-top boxes on the BT website. Regular Freeview receivers offering the 30+… Continue reading BT To Sell Freeview Digital TV Boxes

Digital television will be received by more than half of all UK TV homes by the end of this year, with penetration set to rise to more than 82% by 2008, according to a consensus of recent market forecasts. Figures from Morgan Stanley, Lehman Brothers and ZenithOptimedia were compiled by the Competition Commission in its… Continue reading UK Television Platform Penetration Forecasts

Today’s decision by trade and industry secretary, Patricia Hewitt, paves the way for what many regarded as the inevitable creation of a single ITV company, as Carlton and Granada prepare to merge (see ITV Cleared To Merge With Sales Houses Intact). With only behavioural remedies imposed by Hewitt, the two ITV heavyweights have emerged from… Continue reading INSIGHTanalysis: What Next For One ITV?

The forced divestment of Carlton & Granada’s sales houses would render the ITV merger ineffective, according to analysis by Lehman Brothers. Trade and Industry Secretary, Patricia Hewitt is due to announce her decision on the merger this week (see Carlton & Granada Await Merger Decision). This follows an exhaustive Competition Commission investigation into the likely… Continue reading Sales House Issue Is Key To Success Of ITV Merger

BSkyB has announced that it has hit its target of seven million pay-TV subscribers three months earlier than foreseen. On the fifth anniversary of the Sky Digital service (see BSkyB Set To Celebrate Seven Million Subscribers), Rupert Murdoch’s satellite broadcaster said that as of September 30 it has 7,015,000 subscribers in the UK and Ireland.… Continue reading BSkyB Reaches Subscriber Target Ahead Of Schedule

Analogue switch-off, the impact of personal video recorders and the increasingly complex task of audience measurement are just some of the issues due for debate at this year’s European Television Symposium, which will take place in Prague next month. The two day event entitled ‘The Race To Analogue Switch Off’ will focus on the growth… Continue reading Television Conference To Tackle Analogue Switch-Off

The percentage of homes receiving any kind of multichannel TV – analogue or digital – rose from 48.6% to 49.8% quarter on quarter, in the three months to 30 June 2003.Digital television (DTV) is also very close to the 50% penetration mark, now reaching 45.5% of the country’s homes, up from 43.9% in the first… Continue reading ITC Cable Statistics Q2 2003

Multichannel television is now received in virtually half of all UK TV homes, according to the latest figures from the Independent Television Commission (ITC). The percentage of homes receiving any kind of multichannel TV – analogue or digital – rose from 48.6% to 49.8% quarter on quarter, in the three months to 30 June 2003.… Continue reading INSIGHTanalysis: Multichannel TV Reaches Half Of UK Homes

The declining power ratio of ITV1 in the fragmenting television marketplace was once again evident during August. The UK’s largest commercial broadcaster experienced a 9.1% year on year decline in ad revenues as its market share continued to decline at the hands of its satellite rivals. Satellite revenues grew by almost 25% year on year… Continue reading TV Market Round-Up – August 2003