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Last year was a record year for television viewing in France, although advertising revenues finished the year down, according to an annual survey conducted by Syndicat National De La Publicité Télévisée (SNPTV). The report shows that the average adult over 15 years in France watched 3h 29mins per day – 5 minutes more than last… Continue reading French TV Viewing Hits Record Year In 2001

RevenueYear on year analysis shows that TV revenue across all terrestrial and non-terrestrial commercial channels fell by 6.5% year on year during December 2001. Channel 5 and GMTV were the worst affected with revenues dropping 16.9% and 9.8% respectively in an analysis against the same period in 2000. ITV1 saw the least significant year on… Continue reading TV Market Round-Up – December 2001

Programmes After a fairly lack-lustre start Pop Idol is beginning to gain momentum, with audiences regularly topping the 7 million mark. As the field gets whittled down the final victor, and Gareth edges closer to unjustly beating the more talented Will or Darius, the programme’s highest viewing figure during December was 7.91 million.The return after… Continue reading TV Viewing Round Up – December 2001

Poor returns from walled-garden interactive television (iTV) are disappointing the UK’s finance firms that have used the platform to deliver their services to consumers, according to Big Banks Dominate iDTV – a new report from Forrester Research. The report forecasts that the number of iTV users will grow from the current 11 million adults to… Continue reading iTV Users To Reach 21 Million By 2004, But Users Not Ready For TV Banking, Says Forrester

Interactive television (iTV) represents the point at which the TV ceases to be just a TV. Interactivity promises a two-way relationship with television programmes; access to the internet; the opportunity to browse and buy goods and services from the sofa via the screen, as well as a host of quizzes, news material and programme-related editorial… Continue reading Insight Analysis: The Struggle For Interactive Television

The video streaming market in western Europe is forecast to grow in the next five years, from around US$25 million in 2001 to nearly US$200 million in 2006, according to Video Streaming for Enterprises: forecast revenues for service providers, a new report published by Analysys. Thanks largely to extensive business applications, for corporate communications, training… Continue reading Corporate Opportunities Will Drive Video Streaming, Says Analysys

Yet another survey has found that there is much consumer confusion over interactive television and what it can offer. A new report from Cahners In-Stat/MDR says that whilst the iTV market is now beginning to take shape, the greatest obstacle to growth is a broad misunderstanding of what the platform actually is. This was also… Continue reading Interactive TV ‘Poised For Growth’ Despite Shaky Start

Over a quarter of all European households will have DVD by the end of 2003, according to a report by Screen Digest. Take up of DVD is growing at such a rate that 28% of households are forecast to have adopted DVD within the next three years. DVD usage has grown at a far greater… Continue reading 28% Of European Households Will Have DVD By 2003, Says Screen Digest

BSkyB is expected to lead the way in terms of the number of digital television (DTV) subscriber homes until at least 2010, according to the latest forecasts from Merrill Lynch. The total number of digital TV homes in the UK is predicted to rise from 11.5 million this year to 24.3 million by 2010. By… Continue reading BSkyB Will Lead DTV Market Until 2010, But Cable Growth Is Higher

The UK currently leads Europe in the uptake of digital television, with a penetration of 35% at the beginning of this year, according to a new report on the platform from GartnerG2. Digital TV penetration in the UK rose from 27% last year to 35% and is forecast by Gartner to reach 40% by the… Continue reading UK Interactive TV Penetration To Reach 40% By 2003, Says GartnerG2