The delay to streaming shows cinema’s power in getting that “big push” for a film, according to Pearl & Dean’s operations chief.
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Barb data showed a drop in UK households with streaming subscriptions, even as streamers are performing strongly on a global level.
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Omar Oakes doesn’t get why some parts of the media industry have systems for pre-approving what ads are fit to publish when others don’t.
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The number of UK households with a subscription VOD service decreased by half a million quarter on quarter, according to Barb’s latest data.
Analysis: Broadcasters huddle to take on Big Tech for global sports rights which are set to become even more costly in the coming years.
VOD household penetration globally increased in Q4 2023, partially down to ad-funded tiers on platforms like Netflix, according to new research.
Whatever we call it, TV can still bring people together and build brands in the long term, but it must shout about it more loudly, writes the editor-in-chief.