While magazines are still clearly enjoyed in their printed form, mobile continues to play an important role in readership, according to the latest NRS results from PAMCo.
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The latest NRS results for the period April 2015 – March 2016 show how print became a dwindling part of the Independent’s readership, with the majority of its audience coming from mobile.
Full report available at: Mediatel Connected > Display > Press
Barcroft Media was founded in 2003 by photojournalist Sam Barcroft, and has grown into a robust business producing digital TV programming and digital shorts for brands and a broad range of UK and international networks.
Sucking the financial life out of journalism is arguably as serious as tax avoidance, writes Raymond Snoddy. So can a proposed levy help save a key facet of modern democracy?
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
After a positive turn in 2015, the client agency dynamic has “hit a roadblock”, with the number of agencies reporting relationship improvements falling from 70% to 53%, according to the latest SoDA report.
Full report available at: Mediatel Connected > Display > Press
Having spent the last two decades at ISBA, Wootton joins with immediate effect to assist with service and product development.
There is bias in media agencies against print, but the pendulum will inevitably swing back in its favour, writes Trinity Mirror’s James Wildman