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During a presentation at The Future of Audio and Entertainment, Bauer Media Advertising’s MD explained the company’s strategy for AudioXi and suggested audio is underinvested relative to its audiences and effectiveness.

To cut through the noise, brands must focus on genuine engagement. It requires a complex understanding of attention that varies based on brand and consumer interactions with devices, content, media and platform.

The Media Leader parent has gained the certification as part of its efforts to use business as a force for good.

The company announced a range of new formats alongside a planning and measurement tool at an event on Wednesday.

In-game advertising CPMs fell during late winter and summer last year, despite relatively consistent playtime during those months.

The sports and entertainment broadcaster has launched a subscription service in selected countries called BeIn Stream, with the ambition of broadening its market. BeIn branded, thin-client Senza set-top box-style devices are already in consumer homes.

Full report available at: Media Landscape > Revenue and Forecasts > Forecasts

Watch: LG Ad Solutions’ publisher and platform VP Ryan Afshar also shared his thoughts on the future of the channel.

Edmunds was set to lead the outlet’s commercial efforts following its acquisition by Tortoise Media, but departed the company after a few days.

The Observer’s co-CEO discusses why the relaunched title aims to be a newspaper with ‘the sensibility of a magazine’.