More Uk articles

Digital trading in J-ET marks a new era for UK audio by bridging the gap between linear and digital trading in a unified ecosystem.

Gerry D’Angelo, told last week’s The Future of Media London audience that speed is the biggest challenge any global planner faces today.

The draw of The Celebrity Traitors proves there’s life in linear TV yet, as Jon Manning explains.

In a first for the Newsworks Awards, the judging panel of agency and advertiser leaders unanimously agreed to award a prize recognising one entry’s uniqueness, bravery and wider relevance to the media industry

Amazon claims the tool allows advertisers of all sizes to create “high-quality” video ads within minutes.

The role of GenAI in creative work is shifting from novelty to necessity. When it’s applied thoughtfully, grounded in insight and guided by human creativity, it delivers both short-term performance and long-term impact, says Tesco Media’s Stacy Gratz.

Revenue grew in the double-figures for the likes of Big Tech companies Alphabet, Meta, and Amazon, as well as smaller social media competitors Snap, Pinterest and Reddit.

Denise Turner, a leading figure in media research for over three decades, died on Friday at age 58.

Retailers no longer need to decide between boosting ad revenue and protecting the customer experience. The CEO of Particular Audience says that by combining organic search and retail media into a single platform, they can drive real growth.

At The Future of Media London event, host Jack Benjamin sat down with Publicis Media Connected UK CEO Niel Bornman to chat about Publicis’ post-pandemic growth, performance media, principal media, and the future of the agency model.