Harnessing the power of panel and device-based data, BARB’s Project Dovetail will witness the first stages of delivery in the coming months. Here, BARB’s CEO, Justin Sampson, explains what happens next.
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BBC One brought the week to an end with a celebrity spectacular, as host Stephen Fry brought together the film world’s most available faces for an evening of civilised backslapping.
In what turned out to be a very dry January for newspapers, only a handful of titles recorded any circulation growth according to the latest ABC figures.
Last night on Channel 4, Cucumber (9pm) continued down its flaccid path while shedding even more viewers week on week.
Nielsen’s Phil Sumner argues – with new evidence – why it’s not such a giant leap to sell online inventory based on TV-equivalent Rating Points.
For the first time in 13 years, what is known as the most prestigious advertising position in cinema, the Gold Spot, will be available to new advertisers on a more “flexible and targeted” basis.
The news comes just six months after the Newspaper Publishers’ Association served notice on the NRS as it seeks a contemporary audience measurement system.
The move will see BT acquire EE’s 31 million UK customers – and includes BT selling its broadband, fixed telephony and pay-TV services to those EE customers who do not currently take a service from the telecoms giant.
Today Rajar announced that 89% of the adult UK population (15+) tuned in to their selected radio stations each week in the fourth quarter of 2014.
Total Global Radio records a 6.2% year on year rise in weekly reach, as Global Heart Network takes its reach to 9.4 million.
