The Only Way is Essex (Towie) might not be to your taste but it has certainly proved a success for ITV2. It gets average ratings of more than a million viewers and generates a whole heap of social media activity – not to mention the endless branding opportunities… So is it time for it to move to ITV’s flagship channel? Apparently not.
Showing 18061-18070 of 62,998
More Uk articles
After Eric Schmidt, the 36th Media Guardian Edinburgh International Television Festival certainly gave the boffins a share of voice. On Saturday, Professor Brain Cox was interviewed by the luvvie and broadcaster Mariella Frostrup in what was billed ‘The Alternative MacTaggart’ lecture.
Digital TV Research has released a new report looking at UK pay TV revenues, claiming that they are fast reaching maturity, so operators must find other revenue streams to ensure growth.
Are we still looking for hard and fast rules when it comes to Twitter? And do they even exist? ‘The Only Way is… Twitter’ session at this years Media Guardian Edinburgh International Television Festival, fronted by Channel 4 news presenter Krishnan Guru-Murthy, certainly aimed to give practical advice for how to make Twitter work for your business/channel/programme but solid advice was in short supply.
Spotless UK wanted to use a mobile mechanic to support their spot advertising
The second day of this year’s Media Guardian Edinburgh International Television Festival kicked off with a Worldview Address by Sky News foreign correspondent Alex Crawford.
Mobile operator Three is giving away free 3G broadband to rural areas in the UK.
Speaking at the Media Guardian Edinburgh International Television Festival, Eric Schmidt, CEO of Google, confirmed that Google TV was going to be rolled out in Europe in early 2012.Making the announcement within his MacTaggart lecture, it confirmed industry mutterings and musings that the launch was going to be imminent.Speaking to the festival audience, Schmidt said:… Continue reading Google TV confirmed for early 2012 at MGEITF
Commenting on the latest advertising expenditure forecasts from Carat, Jerry Buhlmann, chief executive of Aegis Group plc, remains cautiously optimistic.
Simon Andrews, founder of the full service mobile agency addictive!, reviews the events of the summer in the mobile and technology markets…