Among other tools, a private marketplace with The Trade Desk allows brands and agencies to transact directly with the broadcaster’s streaming inventory.
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Isba has beta-launched Origin without Barb data and is delivering data that doesn’t meet MRC standard. Why is the industry risking more friction and higher costs?
As misogyny surges in the online space, here is how some women have tackled the tsunami of abuse to ensure their voices are heard.
Leveraging generative AI, a new product, Invibes Fashion Solution, aims to deliver personalised and impactful brand experiences.
Carers are leaving our industry in droves. We must take action now: let’s start with understanding the contribution that carers bring to the workplace, while increasing representation and giving proper support to employees.
If network agencies run their business like supermarkets, their double-digit margins are unsustainably high, writes the editor-in-chief.
Chief revenue officer Veriça Djurdjevic announced she was leaving in July.
New York Sun owner emerged late in the bidding for Britain’s storied newspaper. Here’s what to know about the anticipated acquisition.
The social video giant has unveiled a new AI-powered suite, measurement tools that “correctly” value TikTok’s contribution to outcomes and an expansion of its Out of Phone initiative.
UK broadcasters have struck a deal with Amazon to bring their free combined streaming platform to Amazon’s smart TVs.
