Watch: Toyota and Allianz’s sponsorship idents for the competition will have accessibility features “baked in”.
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A case study by GroupM, PubMatic and SeenThis found the campaign reduced carbon emissions through making the digital supply chain more efficient.
Euro 2024 has reminded us of TV’s storytelling capabilities and its power as an advertising medium. And it is working hard to adapt to the new consumer and marketing reality.
The start-up is launching a Chrome extension that would replace banner ads on publisher websites with personalised notifications about musical artists. The AOP recommends publishers give the solution a look.
Kate Harris, former CEO and current regional director at Nabs, talks to Omar Oakes about the challenges of managing work-from-home stress and the benefits of art and creativity for mental wellbeing.
Gowen has worked at Reach Solutions, ITV and Channel 4.
Analysis: While a ‘dream team’ merger of UK news brands is off the table, there is every indication that Lord Rothermere will remain on the acquisition hunt for high-profile content businesses.
The It Takes A Village Collective founder tells The Media Leader why it’s helpful to think of diversity and inclusion as a “language” that the industry is learning.
Analysis: The Feast app, which requires a paid subscription to access, appears modelled akin to NYT Cooking.
Compared with ITV’s coverage of the Euro 2021 semi-final, the revamped streaming service has attracted over 5m more viewers.
