The penultimate episode of BBC One’s Ashes to Ashes series pulled in almost 6 million peak viewers in the final fifteen minutes last night.Over 5.7 million average viewers tuned in to watch the programme during the all-important 9pm to 10pm peak slot, securing BBC One with a respectable 26.3% audience share.At the same time, ITV1’s… Continue reading Overnights: Penultimate Ashes to Ashes hits a high of 6m
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Joseph Chan, International Insight Manager at MediaCom reveals connectivity insights of money strapped consumers during the current economic meltdown…Global consumers have submerged themselves long enough in a sea of recession and fear. Now they are gradually emerging from their state of pessimism and are becoming more adaptable and finally learning how to live simpler and… Continue reading How to connect strategically with recessionary consumers
Celebrity news and fashion weekly Now has relaunched today with a redesign and new content.The new look is being supported by a £1.5million marketing investment and the appointment of creative agency Quiet Storm.Sandy Gale, Now publishing director, said: “The new look Now is stylish, confident and contemporary – with its cover packing a much harder… Continue reading Now magazine relaunches today
Style magazine The Face could make a comeback five years after it closed.Bauer Media’s chief executive Paul Keenan and men’s division managing director Geoff Campbell have enlisted Anthony Noguera, former editor of FHM, to oversee plans to launch the title, according to reports.Bauer is looking at how to relaunch the magazine, with options including a… Continue reading Bauer Media could relaunch The Face
ITV has been in talks with BSkyB about moving its advertiser-funded free-to-air digital channels such as ITV2 to subscription, which means they would no longer be available on Freeview.The commercial broadcaster has been forced to consider switching its channels amid the ongoing economic downturn, despite the success of its current free-to-air strategy, which has made… Continue reading ITV considers switching digital channels to subscription-only
ITV.com’s total video views were up 528% year on year in May to more than 55 million.The site had more than six million video views on Sunday following the Saturday night final of Britain’s Got Talent, the broadcaster said.This amounted to more than 180,000 hours of content it added, with ad inventory around Britain’s Got… Continue reading ITV.com video views up 528%
The UK (36.8 million unique visitors), and France (36.3 million unique visitors) had the second and third-largest online audiences in Europe in April, according to the latest data from comScore. Of the 17 European countries individually tracked by comScore, Germany’s online audience was the continent’s largest, racking up 40 million unique visitors during the month.… Continue reading UK online audience hits 36.8m unique users in April
It is understood that some ITV shareholders are concerned about the potential costs to hiring former Sky chief executive Tony Ball as its next chief executive. Ball reportedly favours a rights issue and financial restructuring of ITV and is thought to have won support from a small number of ITV shareholders. However, there are concerns… Continue reading ITV shareholders concerned about potential costs of hiring Ball
The Britain’s Got Talent results show had a whopping 18.5 million viewers – a 70.3% share of the TV audience – tuning in to see dance group Diversity crowned champions and book a date with the Queen.An average of 17.3 million (a 67.6% share) watched all of the half hour results programme, on at 9.30pm… Continue reading 18.5m watch Britain’s Got Talent results show