Tickets for MediaTel Group’s ‘Future of Media Research’ seminar are available at a credit-crunch busting £99 for those who book by this Friday (March 20).To get your £99 ticket, just enter this discount code: EARLY-5PSHC at the MediaTel Group seminar site.The morning seminar, sponsored by Kantar Media, will feature two panels examining issues such as… Continue reading ‘Future of Media Research’ seminar tickets just £99
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ITN has appointed John Hardie, a senior executive at Disney and former ITV commercial director, as its new chief executive.Hardie is expected to take up his role with ITN in June, after he leaves Disney, where he has been executive vice-president and managing director across Europe, Middle East and Africa for eight years.Prior to that,… Continue reading ITN appoints ex-ITV director as chief exec
WPP’s chief Sir Martin Sorrell predicts an L-shaped, or prolonged, recession until 2010.Speaking to the Stationers’ and Newspaper Makers’ Company in the City last night, Sorrell said: “The first half of 2009 will be very tough, and the second half relatively better … relative to the first half.”Economists define an “L-shaped” recession as protracted periods… Continue reading Sorrell predicts L-shaped recession until 2010
Phorm, the behavioural targeting company at the centre of a recent row over privacy, has hit out at Google’s Latitude mobile service, accusing the firm of “adding yet more personal data to the extensive user information it collects”.Latitude, which lets mobile users allow people on their Gmail contact list to track where they are, was… Continue reading Phorm airs privacy fears over Google’s Latitude
Virgin Media TV is set to close its pay-TV channel Trouble within the next few months in a bid to start off-loading its content business.The broadcaster’s parent company Virgin Media will close the teenage-oriented channel, which is well-known for shows such as Veronica Mars and Kyle XY, and launch a new version of Living in… Continue reading Virgin is set to close Trouble and launch new Living channel
January 2009 data from comScore shows that the total UK online video viewing audience has grown 10% during the past year to 29.6 million unique viewers age 15 and older. Google Sites once again ranked as the top online video property in the UK, said comScore, with 23.7 million viewers (up 14% versus a year… Continue reading UK online video viewing audience grows 10%
Nearly half (42%) of Americans say they would not miss reading their local newspaper if it were to shut down, according to research from the Pew Research Center for the People and the Press. The research found that those in the youngest age groups are least likely to miss newspapers, while those who get local… Continue reading Local newspapers would not be missed by 42% of Americans
US advertising spending is forecast to drop 12% in 2009, although there may be somewhat of a levelling off in 2010, according to a recent Media Business Report from Jack Myers.com Media Network. The Myers report predicts a double-digit drop in total ad spending in 2009, following a 4% decline last year. This decline is… Continue reading US adspend forecast to drop 12% in 2009
GMG warns that the proposed tie-up between BBC Worldwide and Channel 4 would have a “damaging effect” on the commercial market.In its response to Lord Carter’s Digital Britain report, the Scott Trust owned company urged ministers to dismiss the idea – “put simply, we believe that the market should be given the opportunity to deliver… Continue reading GMG warns against C4 and BBC Worldwide tie-up
The National Readership Survey is currently putting together a development programme which, if it works, will see the body release a multi-platform report including readers’ interaction with media owners’ websites for the first time in 2011.The research body outlined the proposed programme to the NRS Board, whose members include the Institute of Practitioners in Advertising,… Continue reading NRS hopes to publish online data by 2011
