The IPA’s latest Bellwether survey reveals that up to half of companies are planning to cut marketing budgets in 2009, which is the first time that initial annual budgets have been set lower than the previous year in the report’s nine year history.UK advertising will be “no a place for the faint hearted” this year,… Continue reading Bellwether survey reports record adspend decline
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The return of BBC One’s popular crime drama Hustle, which also featured Adrian Lester’s come-back as Mickey, pulled in more than 5.9 million peak viewers last night.Around 5.7 million average viewers tuned in to see the group scam a group of London property developers, securing BBC One with a 23.3% audience share between 9pm and… Continue reading Hustle’s return draws in 5.9 million
Daily Newspaper MarketThe national daily newspaper market suffered an overall circulation fall of more than 5% year on year in December.The Independent saw the largest fall of the national titles, down 12.3% year on year, followed by the Daily Mirror, down by almost 10% year on year. National Newspaper ABC Figures – December 2008 Daily… Continue reading ABC National Newspaper Round-Up: December 2008
CHI & Partners has launched a new full-service agency called MCHI, a joint venture with WPP’s Group M.Offering creative and media buying, MCHI is an extension of the agency’s previous media offering CHI & Partners Media.MCHI is headed by managing partners Tim Allnutt and Enyi Nwosu and has a staff of 45 and clients including… Continue reading CHI & Partners launches full-service agency MCHI
Richard Wheatly is understood to be heading up a consortium in a bid to buy Jazz FM from the Local Radio Company, following his resignation as non-executive director of LRC yesterday.Wheatly, who sold Jazz FM to the Guardian Media Group for £44.5 million six years ago and relaunched it last October through LRC (see Jazz… Continue reading Wheatly-led consortium plans to buy Jazz FM
Daily Newspaper MarketThe national daily newspaper market suffered an overall circulation fall of more than 5% year on year in December.The Independent saw the largest fall of the national titles, down 12.3% year on year, followed by the Daily Mirror, down by almost 10% year on year. National Newspaper ABC Figures – December 2008 Daily… Continue reading ABC National Newspaper Round-Up: December 2008
December saw business title City AM‘s distribution decline by a significant 14.5% month on month, to around 87,000 copies, due to the Christmas period.However, the Evening Standard also experienced a relatively large month on month dip of 5.2%, taking its circulation to just over 287,000 copies last month.Meanwhile, London’s morning freesheet only slipped by 0.8%… Continue reading City AM sees month on month circulation dip
Big stories in radio in 2008 included the uncertain future of DAB, Global Radio’s takeover of GCap Media and the birth of Absolute Radio.The year began with GCap rejecting a bid from Global Radio, thought to be worth about £310 million (see GCap Turns Down Global Radio Takeover Bid DAB Dealt A Blow As Gcap… Continue reading 2008 round-up: Radio
Last year was pretty gloomy for newspapers, with circulations continuing to fall and the financial downturn beginning to bite, while a question concerning many was the migration to digital.One of the biggest stories of the year, at least as far as regional publishers were concerned, came in November as the BBC Trust rejected the Corporation’s… Continue reading 2008 round-up: Newspapers
Daily Sport publisher Sport Media Group has posted a pre-tax loss of £18.2 million for the year to the end of July, after stripping £20.7 million off the value of its assets, due to the current market conditions. SPMG was forced to write down the value of Sport Newspapers, which it bought for £50 million… Continue reading Sport Media Group records £18.2m pre-tax loss
