The latest research from Mediacells reveals that mobile sports pages were accessed an average of ten times per unique user, with 58% of visits made via Nokia phones.The data, taken from a survey of 50 million mobile internet pages, also revealed that the peak time for accessing mobile sports pages is 4pm.Sony Ericsson’s are the… Continue reading Sports Pages Popular With Mobile Users
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Informa, publisher of Lloyd’s List, is holding preliminary talks with United Business Media (UBM) over a merger that could create a business-to-business giant valued at around £3 billion. Following press speculation, Informa confirmed in a statement it was discussing an “all-share merger”. Informa, owner of market research firm Datamonitor, has been seen as vulnerable to… Continue reading Informa Holds Merger Talks With UBM
UK advertising expenditure reached £19.4 billion in 2007, up 4.2% year-on year, according to figures published today in the Advertising Association’s Advertising Statistics Yearbook 2008. This figure compares to annual growth of only 0.7% in 2006. UK Advertising Expenditure at current prices, 2007 Total Advertising Expenditure (£ Millions) Press 7,716… Continue reading UK Adspend Grew 4.2% In 2007
Currently 19% of UK households consume online video on a regular basis, up 8% from August 2007, according to new research. The Deloitte Digital Index forecasts that in five years’ time this figure could realistically grow to more than 50%. The research provides detailed commentary on 12 key metrics, including mobile TV, MP3 players, online… Continue reading 19% Of UK Households Watch Online Video
MTV Networks UK is to relaunch its MTV News service with a new look website as part of its strategy to better engage with its youth audience.The relaunch, which will see an increase in multi-platform content, will include updated graphics and a brand new MTV News logo.The new look website will give users access to… Continue reading MTV To Relaunch News Service
The Big Brother Launch Show kicked started the ninth series of the reality TV show with 5.4 million peak adult viewers last night.In the biggest ever opening night line-up, 16 housemates entered the new and improved house, watched by an average 23.5% audience share.Davina McCall introduced the new contestants, which includes Big Brother‘s first ever… Continue reading Big Brother Is Back
ITV’s managing director for brand and commercial, Rupert Howell, has said that restrictions on advertising airtime is limiting the potential revenue of weekend shows.Speaking at a Royal Television Society dinner on ‘The New Economics of Television’, Howell cited the example of Sunday evening detective show Lewis having no ads in its second-half because the station’s… Continue reading Ad Restrictions Limiting ITV’s Potential Revenue
Daily Newspaper MarketThe daily national newspaper market was down by 1% year on year overall in May, according to the latest ABC figures, with just one daily title in our report showing a year on year circulation increase.The Sun was up by almost 106,000 copies year on year, although the Daily Mail remained relatively static… Continue reading ABC National Newspaper Round-Up: May 2008
A new study reveals that more than a quarter of people check the news on their mobile phone at the old-fashioned teatime TV news slot.The peak time to watch the news on a mobile phone in the UK is 6pm, followed by an equally familiar 9pm and 10pm, according to the report by Mediacells.Mobile phones… Continue reading Old Habits Die Hard In New Media
The Evening Standard saw its circulation grow by almost 7% from April to May, an increase in real terms of over 19,000 copies.It now has a circulation of more than 300,000.Evening freesheets thelondonpaper and London Lite saw their circulations remain relatively static month on month, at more than 500,000 and 401,000 copies respectively.Morning freesheet Metro… Continue reading Evening Standard Records Circulation Increase
