Express Newspapers has reported pre-tax profits of £55 million for 2007, according to accounts filed at Companies House. The owner of the Daily Express and Daily Star national newspapers has reported a pre-tax profit of £54.85 million, on turnover of more than £280 million, in the year ending 31 December, 2007. Turnover in 2006 was… Continue reading Express Newspapers Reports Pre-Tax Profits Of £55m
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A new report from the European Interactive Advertising Association (EIAA) reveals that digital media is fast becoming the medium of choice for sports fans and pushing the boundaries of media convergence across TV, internet and mobile. The Sport and the Shift to Interactive Media report indicates that twice as many sports fans use the internet… Continue reading Sports Fans Turning To Digital Media
This year, advertising spending on social network sites is expected to rise 77% to £115 million, with marketers projected to spend £285 million in 2012, according to a new report from eMarketer. An estimated 11 million people, about 30% of UK internet users, participated in online social networking last year, said eMarketer. UK Online Social… Continue reading Strong Adspend Growth For Social Networking Sites
New research released today by the Cinema Advertising Association (CAA) reveals that a massive 85% of cinema goers agree they usually watch cinema commercials as part of the cinema experience. The FAME (Film Audience Measurement and Evaluation) research, which measures and investigates cinema audience behaviour, found that the highest penetration in terms of demographics was… Continue reading New Research Showcases Cinema Ad Effectiveness
IPC’s weekly fashion magazine Look has unveiled a new website offering up-to-the-minute fashion, beauty and celebrity style.Updated daily, www.look.co.uk will feature online shopping from many of the leading retailers and brands and a ‘Shopping list’ functionality allowing visitors to save and shop later, email to a friend or print off to take shopping.Look online editor… Continue reading Look Launches New Website
New research released today by the Cinema Advertising Association (CAA) reveals that a massive 85% of cinema goers agree they usually watch cinema commercials as part of the cinema experience.The FAME (Film Audience Measurement and Evaluation) research, which measures and investigates cinema audience behaviour, found that the highest penetration in terms of demographics was with… Continue reading New Research Showcases Cinema Ad Effectiveness
TNS has agreed a ‘merger of equals’ with German market research firm GfK, after it rejected bids from Sir Martin Sorrell’s WPP.The new company, to be called GfK-TNS, will have operations in 111 countries and will be the second largest market research firm in the world after the Nielsen Company.Following the merger, the GfK-TNS board… Continue reading TNS And GfK Agree Merger
Virgin Radio executive chairman Richard Huntingford is set to step down following the station’s £53.2 million sale to the Times of India Group.Last year, Huntingford left his role as Chrysalis chief executive following the sale of its radio division to Global Radio (see Chrysalis Radio To Sell For £170 Million).Virgin Radio released a statement saying:… Continue reading Virgin Radio Executive Chairman To Step Down
Bandi Manzini has been appointed to the role of sponsorship & brand solutions manager at IPC Ignite.Manzini was previously creative solutions executive within Emap’s Women’s Entertainment division and in her new role will develop creative bespoke client solutions across all Ignite brand platforms – including magazines, digital, mobile, tours and events, as well as Nuts… Continue reading IPC Ignite Appoints New Sponsorship & Brand Solutions Manager
Creative agency brothers and sisters has hired Kevin Brown as digital director, completing the move to a fully integrated agency.Brown was previously digital development director at IPC (see IPC Appoints Digital Development Director) and head of interactive at Virgin Media TV.Working with the creative directors at brothers and sisters, Brown will focus on enhancing the… Continue reading Brothers and Sisters Appoint Ex-IPC Digital Chief
