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Creative agency brothers and sisters has hired Kevin Brown as digital director, completing the move to a fully integrated agency.Brown was previously digital development director at IPC (see IPC Appoints Digital Development Director) and head of interactive at Virgin Media TV.Working with the creative directors at brothers and sisters, Brown will focus on enhancing the… Continue reading Brothers and Sisters Appoint Ex-IPC Digital Chief

In 2007 the European online advertising market was worth €11.2 billion, up four billion euros from euro;7.2 billion in 2006, according to the latest figures from the Interactive Advertising Bureau Europe.Compiled by IAB Europe and then processed and analyzed by PricewaterhouseCoopers (PwC), the report shows that, with a like-for-like growth rate of 40%, the European… Continue reading Online Advertising In Europe Grows 40% To €11 billion in 2007

NME Radio has announced the line up of key presenters to take over the airwaves when it launches on June 24.The weekday line up includes Claire Sturgess, Neil Cole and Chris Martin.Claire Sturgess was part of the Xfm launch team led by founder Sammy Jacob in 1997 and worked at the station for 10 years.Neil… Continue reading Presenters Revealed For NME Radio Launch

SMG has sold Virgin Radio to TIML Golden Square, a subsidiary of Times of India Group, for £53.2 million.The deal sees the station lose the Virgin name, although it will continue in its present form until the autumn.TIML said that it will invest in excess of £15 million developing and rolling out its new brand.It… Continue reading SMG Sells Virgin Radio For £53.2m

May saw a forecast from MRG predicting that IPTV subscribers will grow from 24.4 million in 2008 to 92.8 million in 2012, with service revenue totaling $37.1 billion by 2012. The global forecast said that while Europe’s subscriber size in 2012 will remain dominant, Asia’s subscriber base will nearly equal Europe’s in 2012, followed by… Continue reading INSIGHTanalysis: Media Healthcheck – May 2008

In 2007 the European online advertising market was worth €11.2 billion, up four billion euros from €7.2 billion in 2006, according to the latest figures from the Interactive Advertising Bureau Europe. Compiled by IAB Europe and then processed and analyzed by PricewaterhouseCoopers (PwC), the report shows that, with a like-for-like growth rate of 40%, the… Continue reading Online Advertising In Europe Grows 40% To €11 billion in 2007

Channel 4 and Honda teamed up to broadcast the first ever totally live advert on British TV last night, attracting a peak audience of 2.2 million adult viewers.The ad, featuring 19 skydivers leaping out of a plane over Madrid and spelling out the word Honda, had a three minutes and 20 second slot in the… Continue reading Live Honda Ad Boosts Channel 4 Ratings

In a joint effort to make changes to the TV industry following the recent phone-in scandals, Channel 4 and Channel Five are producing an Independent Producer Handbook.The broadcasters’ own internal procedures for editorial compliance will be made public for the first time in a bid to promote the best practice for producers.It will be aimed… Continue reading New Handbook To Stamp Out TV Deception

Our event looking at the latest in New Media developments is approaching fast – The Media Playground takes place on June 10 and here are some key reasons for attending each seminar:– MobileFor all involved in digital media to understand further the future opportunities, growth and consumer take-up for this advertising platform.Panellists from Vodafone, Blyk,… Continue reading Media Playground Event Approaching Fast

The Times is launching the first stage of its full colour redesign on Monday, according to a report.Monday’s edition will feature colour-coded sections as the first stage in a process continuing until September, said a report on MediaGuardian.co.uk.Monday will see an expanded times2 features section.Journalists are understood to have been briefed to concentrate on writing… Continue reading Times Redesign Launches Monday