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The last in the current series of Traffic Cops pulled in 5.3 million adult viewers last night, a 25.6% audience share between 9pm and 10pm.Viewers tuned in to see officers of the Humberside Police traffic department take on their worst offenders, drunk drivers.ITV1’s The Great British Body, with Trinny and Susannah, only attracted 2.4 million… Continue reading Traffic Cops Race Ahead Of The Great British Body

Google continued its reign as the UK’s leading search property in April, with 74.2% of all searches, according to new figures from comScore.eBay ranked second with 6%, followed by Yahoo! at 4.3% and Microsoft 3.4%.Two UK properties, Rightmove Sites (0.8% share) and Bebo.com (0.7% share), ranked amongst the top 10. Popular social networking property, Facebook.com,… Continue reading Google Remains Top In UK

The video-on-demand venture known as Project Kangaroo has appointed Daniel Best to head up its ad sales.Best has joined Vodco, the holding company set up by the partners developing the project – BBC Worldwide, ITV and Channel 4.He will work on a consultancy basis to kick-start discussions for the VoD platform as well as focusing… Continue reading Kangaroo Hires New Advertising Chief

Ofcom has fined MTV £255,000 for broadcasting bad language before the watershed.The media watchdog said that reality shows and music videos with swearing were shown before the 9pm watershed.The breaches of the broadcasting code occurred on MTV Networks Europe channels MTV UK, MTV France, MTV Hits and TMF.TMF was fined after it broadcast the video… Continue reading MTV Fined £255,000

A new report from the European Interactive Advertising Association (EIAA) reveals that digital media is fast becoming the medium of choice for sports fans and pushing the boundaries of media convergence across TV, internet and mobile.The Sport and the Shift to Interactive Media report indicates that twice as many sports fans use the internet whilst… Continue reading Sports Fans Turning To Digital Media

A new report from the European Interactive Advertising Association (EIAA) reveals that digital media is fast becoming the medium of choice for sports fans and pushing the boundaries of media convergence across TV, internet and mobile. The Sport and the Shift to Interactive Media report indicates that twice as many sports fans use the internet… Continue reading Sports Fans Turning To Digital Media

Express Newspapers has reported pre-tax profits of £55 million for 2007, according to accounts filed at Companies House. The owner of the Daily Express and Daily Star national newspapers has reported a pre-tax profit of £54.85 million, on turnover of more than £280 million, in the year ending 31 December, 2007. Turnover in 2006 was… Continue reading Express Newspapers Reports Pre-Tax Profits Of £55m

This year, advertising spending on social network sites is expected to rise 77% to £115 million, with marketers projected to spend £285 million in 2012, according to a new report from eMarketer. An estimated 11 million people, about 30% of UK internet users, participated in online social networking last year, said eMarketer. UK Online Social… Continue reading Strong Adspend Growth For Social Networking Sites

Virgin Radio executive chairman Richard Huntingford is set to step down following the station’s £53.2 million sale to the Times of India Group.Last year, Huntingford left his role as Chrysalis chief executive following the sale of its radio division to Global Radio (see Chrysalis Radio To Sell For £170 Million).Virgin Radio released a statement saying:… Continue reading Virgin Radio Executive Chairman To Step Down

Bandi Manzini has been appointed to the role of sponsorship & brand solutions manager at IPC Ignite.Manzini was previously creative solutions executive within Emap’s Women’s Entertainment division and in her new role will develop creative bespoke client solutions across all Ignite brand platforms – including magazines, digital, mobile, tours and events, as well as Nuts… Continue reading IPC Ignite Appoints New Sponsorship & Brand Solutions Manager