Yesterday’s AOP forum on ‘Maximising Your Relationship With Ad Networks’ looked at the part networks will play in the future of online advertising.There were several eminent speakers at the event, with Tim Brown, MD of the UK’s second largest ad network, Blue Lithium, arguing that portals have turned to owning networks in order to increase… Continue reading AOP Forum Looks At Ad Networks
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Sky has relaunched its PC on-demand download service, Sky Anytime, with a new name, Sky Player.The updated version sees a number of enhancements to the service, including immediate playback of content and added live channels, such as Sky News and Sky Sports.Further improvements include a redesign of the service’s look and feel, updating the site’s… Continue reading Sky Renames Its Catch Up TV Service Sky Player
The first MediaTel Group Forum, in association with YouGov, took place last week and focused upon the consumer magazines sector. The concept of the forum is to follow up some of the topics raised at previous MediaTel Group seminars and provide an overview of some of the key issues facing the industry.Attendees (in alphabetical order):Phil… Continue reading MediaTel Group Forum Takes A Closer Look At Consumer Magazine Sector
A new forecast from MRG predicts that IPTV subscribers will grow from 24.4 million in 2008 to 92.8 million in 2012, with IPTV service revenue totaling $37.1 billion by 2012. The global forecast says that while Europe’s subscriber size in 2012 will remain dominant, Asia’s subscriber base will nearly equal Europe’s in 2012, followed by… Continue reading IPTV Subscribers Forecast To Reach 92.8m In 2012
ITV’s first quarter revenues rose 3% to £492 million, whilst advertising revenues grew 2%. The broadcaster also forecast that it will outperform the UK television advertising market in the first half of 2008, for the first time since 2000. It added that online growth is continuing, with video views up 76% since the start of… Continue reading ITV Reports 3% Revenue Growth
Daily Newspaper MarketBritain’s national daily newspapers reported an overall drop in readership in March, of 3% year on year.Tthe Daily Record showed a very impressive upturn in readers year on year, of around 9%, while the Daily Mail was also up.There were some relatively large declines though, with the Independent down by around 13.5% year… Continue reading NRS National Newspaper Round-Up: March 2008
BT has reported fourth quarter revenues of £5.4 billion, up 2% due to an increase in revenues from new wave services. New wave revenues from broadband and corporate IT contracts were up 9% at £2.3 billion and now make up over 40% of all group revenues. BT saw revenue from its traditional business fall by… Continue reading BT Q4 Revenues Increase
TNS has rejected a second bid from WPP, which values the group at just under £1 billion.The TNS board said that it unanimously rejected the improved offer as it substantially undervalued the company.WPP approached TNS with a revised cash and stock bid worth 241.5p per share.At around £996 million, the offer marked a 5% premium… Continue reading TNS Rejects Second WPP Bid
ITV has forecast that it will outperform the UK television advertising market in the first half of 2008, for the first time since 2000.The broadcaster also revealed that its first quarter revenues rose 3% to £492 million while advertising revenues grew 2%.It added that online growth is continuing, with video views up 76% since the… Continue reading ITV Expects To Outperform UK Ad Market
ITV has appointed Chad Wollen, formerly of AOL Europe and Yahoo!, to the new position of director of marketing strategy.Reporting to David Pemsel, group marketing director, Wollen will front the development of the marketing and brand planning strategy.He has the key responsibility of embedding audience understanding into ITV’s marketing planning and brand activity as well… Continue reading ITV Announces New Director of Marketing Strategy
