The combination of greater 3G adoption and a marked increase in rich media, made-for-mobile content will drive mobile entertainment revenues to $47.5 billion by 2010, according to a new report from Juniper Research. However, the Juniper report cautions that entertainment service adoption will be retarded unless improvements are made in areas such as the user… Continue reading Mobile Entertainment Revenues To Reach $47.5bn By 2010
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The European Commission has approved Google’s £1.55 billion takeover of online advertising network DoubleClick.Following an investigation which began last November, the commission found that the merger would be unlikely to have harmful effects on consumers.Third parties such as Microsoft had complained that the merger, which has already been approved in the US by the Federal… Continue reading Google Gets EU Approval For DoubleClick Takeover
Alan Oliver, head of business development at Virgin Radio, looks at the current state of commercial radio in the UK in light of recent mixed news, and puts forward the case for why the medium is important for both consumers and advertisers…“Blink and you’ll miss it.” For me, that’s the line that currently sums up… Continue reading The Rise Of Radio
GCap Media’s plans to sell off Digital One, its DAB digital radio multiplex, have reportedly been put on hold as it continues talks with Global Radio about a possible acquisition.Last week, GCap resumed talks with Global Radio after Global made a third and “final” offer for GCap Media, valuing the Capital Radio and Classic FM… Continue reading GCap Puts Plans To Sell Digital One On Hold
Freeview sales for 2007 hit an all-time high with 9.7 million Freeview branded products sold, an increase of 64% year-on-year.The Gfk Q4 figures also reflect the success of Christmas sales with 3.8 million purchases, Freeview’s best quarterly figures to date.Freeview Playback, which now accounts for half of the total DTR market received saw sales jump… Continue reading Strong 2007 Sales For Freeview
Global net TV advertising revenues will reach US$123 billion in 2008, up 5.8% on 2007, according to a new report from Informa Telecoms & Media.From this 2008 total, net pay TV advertising will bring in US$18 billion, a figure which has doubled over the last five years. Pay TV will represent 15% of total TV… Continue reading Net TV Ad Revenues Forecast To Rise
Freeview has revealed that sales for 2007 hit an all-time high with 9.7 million Freeview branded products sold, up 64% year-on-year. The Gfk Q4 figures also show the success of Christmas sales with 3.8 million purchases, Freeview’s best quarterly figures to date. Freeview Playback, which now accounts for half of the total digital TV recorder… Continue reading Freeview Sales Hit All-Time High
French marketing services company Havas has reported a 39% year-on-year increase in operating profit to €168 million (£128 million) for 2007. Havas, which owns media agencies Euro RSCG, Media Planning Group and BLM, also posted a rise in net income of 81% to €83 million (£63.3 million). It recorded 9.8% organic growth in the Q4… Continue reading Havas Reports 39% Rise In Operating Profit
GCap Media’s plans to sell off Digital One, its DAB digital radio multiplex, have reportedly been put on hold as it continues talks with Global Radio about a possible acquisition. Last week, GCap resumed talks with Global Radio after Global made a third and “final” offer for GCap Media, valuing the Capital Radio and Classic… Continue reading GCap Puts Plans To Sell Digital One On Hold
The European Commission has given Google unconditional approval to go ahead with its £1.55 billion takeover of online advertising network DoubleClick. Following an investigation which began last November (see ITV Welcomes Ofcom’s Public Service Proposals), the commission found that the merger would be unlikely to have harmful effects on consumers. Third parties such as Microsoft… Continue reading Google Gets EU Approval For DoubleClick Takeover
