The majority of the money made from quiz show channel ITV Play comes from viewers failing to get through on premium rate phone lines.According to a report in today’s Daily Telegraph, ITV is budgeting for £20 million profits from the channel this year.The report says that William Van Rest, controller of ITV Play, said that… Continue reading Failure To Get Through Fills ITV’s Coffers
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Extras returned to our screens last night, bringing in a peak audience of 3.3 million adults (a 16.2% audience share) all wanting to witness the cringeworthy escapades of the assorted guest stars.For those of us unlucky enough to miss an episode of the award winning BBC2 show, viewers are able to catch up with it… Continue reading Extras Returns With 3.3 Million Viewers
Time Out Group has hired Graeme Tottle to the newly created role of commercial director of the listings guide’s sales operation, a post he recently filled for Emap men’s magazines.Tottle will oversee advertising for the London edition of Time Out and its website, as well as identifying cross-platform opportunities for clients.The newly created role will… Continue reading Time Out Hires Commercial Director
Blipverts, 5-second adverts played after the news headlines and before the main news content, will run exclusively on Chrysalis Radio’s Galaxy Manchester, the first time the format has been used outside of London and on the Galaxy network.The blips, which will be supported by 30-second first-in-break airtime ads, have been created by Galaxy Radio and… Continue reading Blipvert Radio Ad Format Expands Out Of The Capital
BSkyB has suspended its Sky by broadband movie download service after pirates hacked the Microsoft supplied facility using software from FreeUse4WM.It is Microsoft’s Windows Media Data Rights Management software that has been compromised. Sky said: “We took this step as a precaution after Microsoft said it was working on an update to its Digital Rights… Continue reading Hackers Force BSkyB To Suspend Movie Download Service
BT has set out its global vision predicting strong growth in the US, Japan, India and China, with revenues from these markets expected to double by 2008/9. The company also said that it is targeting turnover of one billion Euros in both the Italian and German markets during the same period. In addition, BT said… Continue reading BT Sets Out Global Vision
A total of 13.2 million people used their mobile phones for downloads and browsing the internet in the UK during July 2006, according to figures released by the Mobile Data Association (MDA).Britain’s growing usage is in line with an upward global trend, and the MDA has identified the top ten types of pages that were… Continue reading Internet Usage And Downloads Via Mobile Phones Up
For young adults aged 18-24, their mobile phone (26%) matters more to them than television (11%), according to new research carried out by the Carphone Warehouse in association with the London School of Economics and Lord Philip Gould. The Mobile Life report revealed that amongst 18-24 year old women, the proportion rises to 32%, well… Continue reading Mobile Phones Matter More To Young Adults Than Television
Clear Channel Outdoor has won a 5-year renewal of its contract with Dublin Bus, which will see it continue to manage over 2,000 bus shelter advertising panels in Ireland’s capital city.The success in Dublin follows recent street furniture contract wins for Clear Channel Outdoor in Rome and Verona in Italy, London in the UK and… Continue reading Clear Channel Outdoor Wins Dublin Contract Renewal
The digital transition was a key focus for entertainment companies at the Merrill Lynch (ML) Media Conference taking place this week. Merrill Lynch said that the US advertising market appears to be relatively healthy, with political dollars being spent on the forthcoming senate elections at TV level, whilst News Corp suggested that the advertising market… Continue reading Media Conference Focuses On Digital Transition
