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United Business Media (UBM) this morning said that its businesses are now trading in the most stable conditions experienced in the last two years, with the exception of some impact from the SARS virus. All business are now trading in line with expectations and UBM is continuing to act to keep costs down in order… Continue reading UBM Sees Most Stable Conditions In Two Years

IPC’s market leading celebrity magazine Now is publishing a special edition dedicated to celebrity hairstyles and is supporting it with an interactive TV campaign in hair salons across the UK.Now Celebrity Hair is on sale at the moment and includes a number of specially created features such as Celebrity Cool Cuts and Celebrities Go Back… Continue reading Now Uses iTV To Promote Celebrity Hair Spin-Off

Four out of ten dial-up subscribers in the US are considering switching to broadband, according to a new report from Horowitz Associates. By the end of March it is estimated that 31% of American homes had a broadband internet connection, up from 21% a year earlier (see US Broadband Reaches 30m, But Growth Looks Set… Continue reading Broadband Wagon Gathers Momentum In US

Cunning Stunts has devised a novel way to cut through the increasing amount of advertising clutter and has launched Backsides, a campaign to promote FHM‘s High Street Honey 2003 competition.The creative agency has invited models in coastal resorts around the country to wear a temporary tattoo on their bottoms to raise awareness of the competition,… Continue reading Cunning Stunts Gets Cheeky With FHM Ad Campaign

United Business Media (UBM) this morning said that its businesses are now trading in the most stable conditions experienced in the last two years, with the exception of some impact from the SARS virus. All business are now trading in line with expectations and UBM is continuing to act to keep costs down in order… Continue reading UBM Sees Most Stable Conditions In Two Years

Live Premiership football matches could return to ITV and the BBC for the first time in over a decade as the Premier League announces major changes to the way it sells its main media rights package.BSkyB has enjoyed a monopoly on live top-level English football since it first secured the broadcast rights to Premiership games… Continue reading TV Giants Battle For Live Premiership Football Rights

Despite a lukewarm reception from consumers, European companies have high hopes for t-commerce and expect to expand their use of television for commerce, according to a report on eMarketer. A survey from Accenture has shown that t-commerce remains a minority activity but a significant proportion of executives are enthusiastic about the technology and plan to… Continue reading Marketers Tuning In To Television Commerce

The success of digital terrestrial television (DTT) service, Freeview, should not impact too heavily on BSkyB’s pay-TV satellite business, as the demographic profiles of the customers of the two platforms are notably different, according to analysts at Merrill Lynch.Also On MediaTel Insight Today…Government Sells Off Fixed Wireless LicencesThe UK government has described as a triumph… Continue reading MediaTel Insight: Freeview Success Should Not Hurt Sky

WPP was seen in focus yesterday, down 3.11% as the group was on the cusp of finalising the deal to take-over troubled advertising group Cordiant Communications. Analysts greeted WPP‘s bid with speculation, claiming Sir Martin Sorrell has a history of overpaying in the heat of the battle.Elsewhere, GWR remained in focus, stable at 210˝p on… Continue reading Sharewatch: WPP Falls Following Cordiant Deal

Cordiant Communications has been valued at just £10 million by WPP’s rescue takeover deal, announced this morning. Before news of the loss of the Allied Domecq advertising account sent Cordiant’s shares spiralling down, the company had a market capitalisation of around £113 million (see Potential Buyers Circle Crisis-Ridden Cordiant). However, Cordiant will not come that… Continue reading WPP Seals £266m Cordiant Takeover