Influential Labour peer, Lord Puttnam, has strengthened his opposition to the Government’s Communications Bill, with a warning that it will face defeat in the House Of Lords unless plans to relax the UK media ownership regulations are abandoned.In his toughest ever criticism of the proposed legislation, Puttnam is believed to have ordered the Government to… Continue reading Puttnam Threatens To Quash Communications Bill
The BBC has announced plans to strengthen its commercial operations with the launch of a new venture capital unit, called BBC Vecta.In a move likely to anger the Corporation’s commercial rivals, the new division will develop and market products from the BBC’s research and development team for the global media and entertainment markets. The Corporation… Continue reading BBC Strengthens Commercial Unit With Venture Capital Arm
Month on month of analysis of the latest ABC figures show that the climax of the conflict in Iraq did little to boost the national newspaper market during April, with the sector seeing circulation remain virtually static at around 26.4 million.The Daily Mirror suffered one of the sector’s most significant loses, with circulation slipping by… Continue reading ABC National Newspaper Round-Up – April 2003
Trinity Mirror’s new chief executive, Sly Bailey, is continuing her shake-up of the group’s senior management team, with the appointment of Ellis Watson to the newly created post of general manager of newspapers.In his new role Ellis will take on responsibility for advertising, circulation and marketing across Trinity Mirror’s entire newspaper portfolio. He will report… Continue reading Trinity Mirror Continues Management Shake-Up
The J-ET electronic trading system for commercial radio campaigns is already helping to revolutionise the planning, buying and selling of air-time, according to an online survey of users at key agencies and sales points.The J-ET system, which now manages booking and accountability for over 75% of all national radio advertising spend, launched in October last… Continue reading J-ET Trading System Boosted By Survey Results
Month on month of analysis of the latest ABC figures show that the climax of the conflict in Iraq did little to boost the national newspaper market during April, with the sector seeing circulation remain virtually static at around 26.4 million.The Daily Mirror suffered one of the sector’s most significant loses, with circulation slipping month… Continue reading ABC National Newspaper Round-Up – April 2003
The organisation charged with promoting and marketing digital radio in the UK has been encouraged by yesterday’s RAJAR results which produced a strong showing from DAB networks.Listening figures for digital audio broadcasting stations were collated for the first time this quarter and the Digital Radio Development Bureau believes that the sector is poised to go… Continue reading Encouraging Signs For Digital Radio
Jack Myers has brought down slightly his 2003 US advertising spend forecasts, from a previous estimate of $163.7 billion – or 3.3% growth – to $163.3 billion, representing year on year growth of 3.1%. The cuts are the result of the war in Iraq but 2004 expenditure is predicted to be up 5.0%.Also On MediaTel… Continue reading MediaTel Insight: Myers Trims 2003 US Ad Forecasts
In a busy day for the media sector, Daily Mail & General Trust was seen in focus, falling 16.25% to 563p, on reports that the Office Of Fair Trading is launching an enquiry into the group’s exclusive distribution in the London region.Elsewhere, the radio sector was seen in focus after the publication of the RAJAR… Continue reading Sharewatch: Daily Mail Falls On Regulatory Concerns
Interactive TV consultancy, Zip Television, has launched a new brand tracking system to measure the effectiveness of TV advertising on real sales.Working in association with dunnhumby, which manages the Tesco Clubcard database, the company claims to be able to link interactive advertising directly linked to sales by comparing and analysing data gathered throughout the campaign.The… Continue reading Technology Brings Accountability To Interactive Ads
