Trinity Mirror is due to release its full-year financial results on 27 February and analysts at ABN AMRO are forecasting that pre-tax profits (before exceptionals) will be down by 3.0% at £148.1 million, whilst total sales will fall by 3.7% to £1.1 billion.New chief executive, Sly Bailey, will give her first presentation for the company… Continue reading Analysts See Trinity Mirror Profits Down By 3% In 2002
ITV has secured used car retailer Network Q as the new sponsor of Who Wants To Be A Millionaire on ITV1 and ITV2.The deal will include all shows on ITV1 and ITV2 from March to December this year. The sponsorship will include break bumpers and credits.The sponsorship deal was negotiated by Peter Mantern at Carlton… Continue reading ITV1 Secures Network Q For Millionaire Sponsorship
Text messaging reached an all time high in January, as 102 million messages were sent on New Year’s Day, according to the latest figures from the Mobile Data Association (MDA).1.65 billion person to person text messages were sent across the four GSM networks during January. This figure brings the daily average to 53 million compared… Continue reading Text Messaging Continues To Rise In January
The Conservatives are set to pile pressure on the government to consider alternatives to the BBC license fee during the third reading of the Communications Bill today.Commenting, the Shadow Secretary of State for Culture, Media and Sport, John Whittingdale MP said: “The Licence fee is a regressive tax which bears most heavily on those on… Continue reading Conservatives Press For Reform Of BBC Licence Fee
Contrary to general opinion, the advertising market is thriving and the US economy is in better shape than many observers realise. This is according to the latest analysis from Jack Myers Report.Also On MediaTel Insight Today…Broadband Boost To UK ConnectivityUK internet subscriptions increased by 7.4% during 2002, according to figures from the Office Of National… Continue reading MediaTel Insight: US Ad Economy In Good Health, Insists Myers
A group of university academics has urged the Government to rethink proposals in the forthcoming Communications Bill that will allow Rupert Murdoch’s News Corporation to buy terrestrial television station Five.Writing in a letter to the Financial Times, academics from London Business School, Goldsmiths College, the University of Westminster and the London School of Economics, say… Continue reading Academics Call For Five Protection In Comms Bill
According to new research from Parks Associates, wireless is the preferred technology of US consumers planning to purchase a home network. The latest installment of the ongoing Broadband Access @ Home III study reveals that 50% of internet households who expressed an interest in adopting home networking in 2003 said they would choose a wireless-based… Continue reading Wireless Home Networks Win Consumer Backing
The UK’s top ten advertising agencies saw their combined billings revenue fall by 1.1% – or £27.1 million – in 2002, according to the new top 300 table published by Campaign.The figures, compiled by Nielsen Media Research, show that whilst the advertising downturn has pushed the top agencies’ revenues into negative growth for the year,… Continue reading Top 10 Ad Agencies See Billings Drop, Whilst Media Agencies Rise
Pre-tax profits at advertising and communications giant, WPP, tumbled by 50% to £205.4 million in the year ended 31 December 2002, indicating the severity of the worldwide recession and its impact on advertising and marketing services.The group this morning said that conditions are to remain tough throughout the remainder of this year. Budgets are anticipating… Continue reading WPP Profits Fall 50% In The Face Of Recession
Hachette Filipacchi has appointed the Manchester based Pepper Group, to handle its regional advertisement sales business across its range of titles.The Pepper Group will take over from Media Sales Network on the Red, ELLE, Elle Decoration and ELLEgirl accounts with immediate effect.The group will also take over the sales operations at B, Sugar, TVHits!, Inside… Continue reading Hachette Appoints Pepper Group To Regional Sales Role
