Worldwide business-to-business e-commerce is set to increase by nearly 74% this year, according to new study from eMarketer. The E-Commerce Trade and B2B Exchanges report claims that revenues will reach $823.4 billion by the end of 2002, up from $474.3 billion last year. By the end of 2004, B2B revenues are expected to total $2.3… Continue reading Global B2B E-Commerce Revenues To Escalate
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IPC Connect have announced a restructuring of its publishing team. Four publishers have been appointed to focus on the subsectors in which the company operates- Classic, Mature, Easy Entertainment and Celebrity.Two of the new publishers will report to publishing director Sandy Gale, who commented: “IPC Connect is the market leader in women’s weeklies – the… Continue reading IPC Connect Restructures Publishing Team
The UK’s publishing industry faces a double challenge of globalisation and new technology, according to a Department Of Trade and Industry report, Publishing in the Knowledge Economy. The report, carried out by PIRA International, shows that the industry is one of the largest in the country, employing more than 160,000 people and is worth £22bn.… Continue reading Publishers Must Keep Pace in Technology Race
The Radio Advertising Bureau (RAB) has recruited comedian Johnny Vegas to front its latest marketing campaign aimed at promoting the medium to advertisers.The four 30-second ads, which were written and produced by Teeside-based commercial radio station TFM, feature Vegas, who is best known for his role in ITV Digital’s Al and Monkey campaign, enthusiastically expressing… Continue reading Johnny Vegas To Front Latest RAB Ad Drive
Sales of mobile phone handsets in western Europe will remain flat this year, after a 13% decline in 2001. Sales will then gradually rise to reach 148.2 million by 2007, according to new forecasts from Strategy Analytics. The group says that sales growth is currently being dragged down by the slow rollout of multimedia messaging… Continue reading Western Europe Mobile Sales Growth Hampered By Slow MMS Rollout
Advertising revenues rose by 2% in the first five months of the year at regional newspaper publisher, Johnston Press, the group said in a trading statement this morning. The figures show the resilience of local advertising revenues during a period of economic uncertainty, says Johnston; national revenue has been hit much harder than local during… Continue reading Local Ad Revenues Aid Johnston Press Figures
Week on week analysis shows that the worst performance in last week’s media market came from Telewest, which has said that it faces a possible ‘funding gap’ if its operating performance fails to meet certain standards (see Telewest Could Face ‘Funding Gap’, Says Singer). Shares fell 25% week on week to close at 3žp, a… Continue reading Sharewatch
Telewest has today launched its new 1 mega-bite Blueyonder internet service for residential users.The cable company claims that the new high-speed service, which has been on trial in Scotland, is 20 times faster than traditional dial-up internet access and can outperform other residential ADSL services provided through copper wires.The 1Mb Blueyonder product, which is available… Continue reading Telewest Unveils New Blueyonder Internet Service
ISBA has taken up an observer seat on the board of RAJAR to ensure that the currency for radio audience measurement remains strongly advertiser focussed.RAJAR is currently conducting research into the use of electronic meters to measure radio audiences and is set to review its key research contract in the coming year (see RAJAR Details… Continue reading ISBA Takes Observer Seat On RAJAR Board
Advertising revenues rose by 2% in the first five months of the year at regional newspaper publisher, Johnston Press, the group said in a trading statement this morning.The figures show the resilience of local advertising revenues during a period of economic uncertainty, says Johnston; national revenue has been hit much harder than local during the… Continue reading Local Ad Revenues Aid Johnston Press Figures
