IPC’s NME brand is launching two SMS text messaging services, which will allow readers to pay to receive breaking news or the latest information on tickets and touring.Neil Robinson, NME’s publishing and online director said: “Readers are already using NME.com to buy their tour tickets and check our daily news updates…Improving the convenience of customer’s… Continue reading NME Launches Text Message Alert Services
In 2006 the market is forecast to reach a volume of 232 million subscribers, an increase of 78.5% since 2001, according to new figures from Datamonitor. The compound annual growth rate of the market for the period 2001-2006 is predicted to be 12.3%. The US market is known to be less advanced than most European… Continue reading US Mobile Market Set For Continued Growth
FT.com, the online presence of the Financial Times, is to begin charging subscriptions for access to certain services from next month.The move concurs with recent research by the World Association of Newspapers (WAN) which suggested that in 5 years time most newspapers would charge for access to their online versions (see Web Newspapers To Charge… Continue reading FT.com To Charge For Access From Next Month
Fast food chain McDonalds has successfully defended itself against a flurry of complaints to the ASA about advertising for its 99p “McChoice Menu”. A total of 153 objections were recieved regarding ads that claimed that there were 40,312 possible combinations available. Complainants did not believe that this number was realistic.The advertisers said that since there… Continue reading Complaints Add Up Against McDonalds Ad Total
Uptake of digital TV services in the UK appears to have stalled at 36%, indicating that “the nation is not actively progressing towards a digital society”. The latest figure from Ipsos-RSL’s Digital Audience Research Tracker (DART) shows that the uptake level recorded in a survey of 2,000 people between 12 and 18 April- after the… Continue reading Research Shows Digital TV Uptake Is “Stalled”
Renewed merger speculation regarding Carlton and Granada boosted the share price of both companies yesterday in a day of reasonable confidence for the media confidence. Carlton ended up 2p at £2.43, while Granada rose 4˝p to £1.28.A good performance was also seen at SMG, which rose 6p to £1.52˝, despite having reported a fall in… Continue reading Sharewatch
National Lottery operator Camelot Group has unveiled its new £28.2m relaunch plans for the game, which includes the introduction of the new name for the weekly draw: Lotto. It was also announced that there are plans to make it possible to play the lottery online in future.The relaunch, which has been two years in the… Continue reading Camelot Unveils £28.2m Lottery Rebrand
Channel 4 has revealed the extent to which it was bitten by the advertising downturn last year, as its Annual Report and Financial Statement for 2001 reveals a year on year group loss after tax of £20.6m. The loss came despite the fact that group turnover increased by 2% to £731m.The statement points out that… Continue reading Channel 4 Reveals Ad Downturn Damage
Channel 4 has revealed the extent to which it was bitten by the advertising downturn last year. Its Annual Report and Financial Statement for 2001 reveals a year on year group loss after tax of £20.6m, despite the fact that group turnover increased by 2% to £731m. The statement points out that with 85% of… Continue reading Ad Downturn Hits Channel 4 Revenues
