The Sunday Telegraph Magazine is to become the latest title to follow the trend for redesigns among national newspapers. It will relaunch on 19 May in a new, all-glossy format with a separate, pocket-sized TV and radio guide.The size of the new design magazine will be slightly smaller than the current one, at 310x240mm, and… Continue reading Sunday Telegraph Magazine To Have May Relaunch
Pre-tax profits at marketing and communications company, Cordiant Communications, more than halved in 2001 following a year of restructuring and cost-cutting. Profits fell by 52.2% from £57.5 million in 2000 to £25.7 million for the year ended 31 December 2001. This is excluding exceptional items and goodwill, after which Cordiant posted a pre-tax loss of… Continue reading Cordiant Profits Hit By ‘Extremely Difficult’ Year
Continued weakness in the US economy has pushed WPP Q1 revenues down by 2% on last year, £945.8 million for the period to end of March 2002 compared with £966.4 million last year. A 6% revenue increase in Europe was abrogated by a drop of 7% in North America, the UK was up over 2%.… Continue reading Continued US Weakness Hits WPP Revenues
SMG saw shares rise 3.13% yesterday to close at £1.48˝, despite revealing in its year end results that pre-tax profits fell by 39.0% to £36.0 million in the twelve months to 31 December 2001 (see SMG Profits Hit By Ad Downturn).Telewest also performed well yesterday, with shares rising 15.63% to finish at 9ź, in what… Continue reading Sharewatch
Emap’s new teen gossip weekly, Sneak, is to tap into the earning potential of the SMS texting craze by introducing an SMS gossip service for readers which will enable Emap to build a user database which could later be used by advertisers.The SMS gossip service will launch along with the magazine on 30 April (see… Continue reading Sneak To Offer SMS Interactivity
66% of UK businesses have access to the internet and a further 7% plan to go online within the next year, according to Continental Research’s E-Commerce report for April 2002.The report shows that the growing number of companies accessing the internet is stimulating the e-commerce market, with 38% of UK businesses already running a website… Continue reading Over 60% Of UK Businesses Are Online
The regional press has secured a deal worth £1m, forming part of National Lottery operator Camelot’s “Good Causes” campaign. The three phase campaign represents a third of the company’s media spend.Media planning for the campaign, which will run across 70 regional titles nationwide, reaching a circulation of just under 4.9 million, was handled by MPG.… Continue reading £1m Lottery Ad Deal For Local Press
Emap Advertising has secured Nike as a major client for its recently launched Broadcast Innovation Department.Over the next three months Nike will form a partnership with Emap’s Kiss FM to reach the station’s youth audience. The sports advertiser is hoping to add an extra dimension to its current TV campaign by advertising its London youth… Continue reading New Emap Division Signs Nike
The Audit Bureau of Circulations (ABC) has introduced a new web based returns system which it hopes will speed up the delivery of certificates, make data submission easier and reduce the level of submission errors. Initially available to the business magazine sector, the system is due for roll out across other ABC sectors in due… Continue reading Web Based Returns System Launched By ABC
The ITC has censured Channel 4’s broadcasting of an episode of teenage drama As If after viewers objected to the sexual nature of the programme, claiming it was unsuitable for younger viewers.The episode in question, which was shown at 12.30pm on Sunday 27 January, focussed on the developing relationships of three of the main characters… Continue reading ITC Rules Against Channel 4: As If
