The Government’s Communications Bill is “one of the most consulted-on pieces of legislation in living memory” claimed MP Tessa Jowell yesterday. The Minister for Culture, Media and Sport was answering questions on the first day of PricewaterhouseCoopers’ European Media Summit in London.She stated that, starting with the White Paper and now at the Draft Bill… Continue reading Jowell Responds To Bill Questioning At Conference
There are small signs of recovering confidence amongst advertisers in the US, but they have yet to translate into any significant recovery in media spending, Aegis chairman Lord Sharman told the company’s AGM today. He added that market research spending is showing a modest improvement, helping to reduce the pressure felt on Aegis’ US market… Continue reading Aegis Cautious On Media Recovery, Europe Remains ‘Depressed’
Chrysalis-owned London radio station Heart 106.2 has appointed Tina Finch as its new marketing controller.Finch takes up the position on 5 June and will work to develop the Heart 106.2 brand across London and on a national scale. She joins from IPC where she was marketing manager for women’s celebrity title InStyle.Commenting on the appointment,… Continue reading Heart 106.2 Appoints New Marketing Controller
Advance bookings for ITV are up 2% in July, according to industry sources cited by analysts at Merrill Lynch, who had themselves forecast a 2% decline (see ITV Revenue Looks Up In July). Carlton and Granada saw shares rise yesterday, the former improved 1.19% to close at £2.70˝, while the latter was up 0.19% to… Continue reading Sharewatch
Is the Information Super Highway as super as we once supposed? Or are we in need of some signposting? Ian Foulds, senior advertising planner at News International, sees a long road ahead.The internet – trumpeted since birth, can it do nothing wrong? For many it can, and quite often does.Quickly penned “The Information Super Highway”… Continue reading NewsLine Column: Lost in Cyber-Space
MG Rover Group is advertising in private health clubs for the first time, promoting the launch of its MGTF using over 250 QJ Media Sites.Niall Jordan, managing director of QJ Media, commented: “Our sites are an extremely effective way for MG to reach their target audience- across our 500+ venues, QJ Media reaches in excess… Continue reading MG’s First Gym Visit For Sports Car Ads
Emap’s FHM has implemented the final stages of its promotion campaign for its annual 100 Sexiest Women in the World issue with the launch of life-sized “babe” street posters featuring Rachel Stevens, Carmen Electra and Holly Valance. The issue is out this Friday.This year for the first time in its eight year history the campaign,… Continue reading FHM Maintains “100 Sexiest Women” Heritage
Some of the parties who have expressed an interest in the multiplex digital terrestrial licences formerly held by ITV Digital have requested that the deadline for tender applications be delayed, the ITC has said today.The deadline for tender applications has been extended by eight working days to 5pm on Thursday 13 June, and in the… Continue reading ITC Extends Digital Deadline
Scottish Radio Holdings (SRH) has agreed to sell Score Outdoor, its outdoor advertising division, to Clear Channel UK (CCUK) for a minimum of £33.5m.Stevie Spring, chief executive of Clear Channel UK said, “It has always been our ambition to build the best billboard business in the UK and this deal is a core strand in… Continue reading Score Outdoor Sale To Create Third Force In Market
Integrated marketing services company New Media Industries (NMI) has been appointed to handle the UK launch of new technology that allows video and media rich messages to be sent via email and GSM networks.The new tool called Oplayo allows consumers to receive stream-free video footage direct to their PCs or mobile phones without the need… Continue reading NMI To Handle Launch Of New Video Messaging Tool
