In brief: Media Smart has launched an awareness campaign for teachers, parents and young people to help them understand environmental claims in advertising and marketing.
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In brief: It is the first time Pinterest has partnered with a UK agency network in this way.
The share of women and non-White employees and C-suite leaders increased across the IPA’s member agencies in 2022.
In brief: Miroma Group has bought a majority holding in former Manchester United captain Gary Neville’s content company Buzz16.
In brief: Nighttime passersby in Manchester can get personal travel information from Ocean Outdoor digital billboards as part of a new EE campaign.
In brief: Independent media agency the7stars has won the UK media planning and buying account for People’s Postcode Lottery.
Disney+ is on track to “reap the most” in additional revenues by 2028, according to a new forecast.
In brief: David Rhodes and Jonathan Levy have been appointed to a new Sky News Group leadership structure.
In brief: Australian adtech company Veridooh has expanded its UK footprint by partnering with digital out-of-home (DOOH) specialist London Lites.
The sector is more digital and opportunities to reach different audiences are expanding each year. But audio still needs to overcome large hurdles in order to unlock new levels of commercial income., writes the editor.