After four decades at the company, Alex Maddox has left media research firm Telmar in order to set up an independent consultancy.
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Bassil discusses maternity leave during lockdown, why brands are in a state of ‘disconnection’, and Digitas’ five year strategy.
Reports available at: Mediatel > Connected > Consumer Surveys
MullenLowe Group’s UK CEO, Jeremy Hine, looks at the best creative work to come out of lockdown, including one fun distraction, one tackled taboo, and an inventive approach towards production.
The nation’s appreciation of the value of journalism has increased ‘significantly’ since the coronavirus pandemic hit the UK, according to a new study commissioned by national news brand marketing body Newsworks.
The annual Journalism Matters campaign is taking place this week. Ray Snoddy looks at the issues, the threats and what should be done
Project Origin’s Richard Halton explains why the journey towards cross-media measurement is one worth making.
Partner content: In creating a fairer future, we need to consider the role third-party cookies have played in defining consumer experiences of online advertising, writes PubMatic’s Emma Newman.
Innovation is often shelved, left as a plaything for the rich, writes Spark Foundry’s Marcos Angelides. But in reality, it’s the brands with the least budget who are best suited to innovate.
